1. Market Research
  2. > Telecom Market Trends

Hot Topic—Forecasts and Trends for Pay TV Offerings and Bundles in Colombia

  • September 2014
  • 30 pages
  • Frost & Sullivan
Report ID: 2387295

Summary

Table of Contents

Diverse New Offerings are Reshaping the Pay TV Competitive Scenario in Colombia

This research service discusses the trends and forecasts for the Colombian pay TV services market. The market is growing above the average of the total telecom market in Colombia, and is being driven by diverse new offerings. This research provides subscriber forecasts and trends for high-definition, video on demand, prepaid, and multiple-play offerings. The base year is 2013, and with forecasts up to 2019.

Key Findings
-The pay TV services market in Colombia continues to grow above the total telecom market average. This growth is being led by basic postpaid subscriptions of direct-to-home (DTH) TV, value-added services, such as high-definition (HD) and video on demand (VOD), as well as innovative commercialization models including prepaid plans and multiple-play bundles.
-Colombian operators have been increasing the line-up of HD channels and designing plans with more affordable prices.
-In 2013, Colombia had 0.6 million HD subscribers. By 2019, this number is expected to reach million, or % of total pay TV subscribers.
-The growing demand for movies and television shows at a convenient time for the viewer rather than during the scheduled broadcast time, is increasingly stimulating VOD services, especially with catch-up features which are usually free.
-All major Colombian pay TV providers have been investing in developing their own VOD platforms in order to gain new premium subscribers and increase their average revenue per user (ARPU); examples include Claro (Clarovideo), UNE, and Directv.
-Prepaid pay TV services are only offered by Directv in Colombia; however, it already represents the larger part of the company´s net additions in 2013.
-Colombian operators are combining voice, data, video, and mobile services in bundles in order to lower average telecommunication services costs for their customers. Today, almost all telecom operators have an offering of quadruple-play (4P) bundle.
-4P bundles are estimated to increase from % of subscribers in 2013 to% in 2019, and triple-play (3P) bundles to reach % of subscribers in 2019 versus % in 2013.
-Despite the thriving scenario for the pay TV services market, which is reflected in this study’s forecast estimates, this market has been growing at lower rates each year. This scenario is partly due to new business models with growing adoption in the region, especially over-the-top services, which have been increasingly adopted by users and operators as a new service.

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 60 Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.

Veronica helps you find the right report:

Testimonials

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at
Ikea

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at
Ingredion

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

Purchase Reports From Reputable Market Research Publishers

Pay TV and the Reality of Cord Cutting

  • $ 6500
  • Industry report
  • March 2017
  • by Parks Associates

This 360 View Update quantifies the consumer groups that are flowing away from traditional pay TV, including those cancelling services and those who never subscribe. It assesses their motivations, values, ...

Video Consumption by Language Groups

  • $ 6500
  • Industry report
  • March 2017
  • by Parks Associates

Video Consumption by Language Groups analyzes the uptake and use of pay-TV and digital video services among select ethnic groups and households that speak a language other than English in the home. The ...

NFV/SDN-enabled video services: virtualisation is key to CSPs’ future business development and growth

  • $ 4999
  • Industry report
  • February 2017
  • by Analysys Mason

"The most successful CSPs in the video services market will be those that can cost-effectively deliver multi-screen content to a broad range of customer segments with advanced monetisation and personalisation ...

Asia Pacific Pay Tv Forecasts

March 2017 $ 1553

Download Unlimited Documents from Trusted Public Sources

Broadband Markets in the US

  • May 2017
    125 pages
  • Internet Servic...  

    Broadband  

    Telecom  

  • United States  

    North America  

View report >

Pay TV Industry in Canada

  • April 2017
    2 pages
  • Pay TV  

    Television  

  • Canada  

View report >

Telecom Industry in the US

  • April 2017
    3 pages
  • Telecom  

  • United States  

View report >

Related Market Segments :

Pay TV

ref:plp2014

Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.