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  5. > Beer in New Zealand, MarketLine

Beer in New Zealand, MarketLine

  • August 2014
  • -
  • MarketLine
  • -
  • 36 pages

Introduction

Beer in New Zealand industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2009-13, and forecast to 2018). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the New Zealand beer market. Includes market size data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Highlights

*The beer market consists of retail sales of ales, stouts & bitters, low/no alcohol beers, premium lager, specialty beers and standard lager. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using constant 2013 annual average exchange rates.

*The New Zealand beer market had total revenues of $1.6bn in 2013, representing a compound annual rate of change (CARC) of -0.3% between 2009 and 2013.

*Market volumes declined with a CARC of -1.4% between 2009 and 2013, to reach a total of 0.3 billion liters in 2013.

*The performance of the market is forecast to accelerate, with an anticipated compound annual growth rate (CAGR) of 0.2% for the five-year period 2013 - 2018, which is expected to drive the market to a value of $1.7bn by the end of 2018.

Features

Save time carrying out entry-level research by identifying the size, growth, and leading players in the beer Market in New Zealand.

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the beer market in New Zealand.

Leading company profiles reveal details of key beer market players’ operations and financial performance.

Add weight to presentations and pitches by understanding the future growth prospects of the New Zealand beer market with five year forecasts.

Macroeconomic indicators provide insight into general trends within the New Zealand economy.

Key Questions Answered

What was the size of the beer market in New Zealand by value in 2013?

What will be the size of the New Zealand beer market in 2018?

What factors are affecting the strength of competition in the New Zealand beer market?

How has the industry performed over the last five years?

How large is New Zealand's beer market in relation to its regional counterparts?

Table Of Contents

Beer in New Zealand, MarketLine
TABLE OF CONTENTS
Executive Summary 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Category segmentation 2
Geography segmentation 2
Market share 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market volume 9
Market Segmentation 10
Category segmentation 10
Geography segmentation 11
Market share 12
Market distribution 13
Market Outlook 14
Market value forecast 14
Market volume forecast 15
Five Forces Analysis 16
Summary 16
Buyer power 17
Supplier power 18
New entrants 19
Threat of substitutes 20
Degree of rivalry 21
Leading Companies 22
Asahi Group Holdings, Ltd. 22
Heineken Holding NV 25
Kirin Holdings Company, Limited 29
Macroeconomic Indicators 32
Country Data 32
Appendix 34
Methodology 34
Industry associations 35
Related MarketLine research 35

LIST OF TABLES
Table 1: New Zealand beer market value: $ million, 2009-13 8
Table 2: New Zealand beer market volume: million liters, 2009-13 9
Table 3: New Zealand beer market category segmentation: $ million, 2013 10
Table 4: New Zealand beer market geography segmentation: $ million, 2013 11
Table 5: New Zealand beer market share: % share, by volume, 2013 12
Table 6: New Zealand beer market distribution: % share, by value, 2013 13
Table 7: New Zealand beer market value forecast: $ million, 2013-18 14
Table 8: New Zealand beer market volume forecast: million liters, 2013-18 15
Table 9: Asahi Group Holdings, Ltd.: key facts 22
Table 10: Asahi Group Holdings, Ltd.: key financials ($) 23
Table 11: Asahi Group Holdings, Ltd.: key financials (Â¥) 23
Table 12: Asahi Group Holdings, Ltd.: key financial ratios 23
Table 13: Heineken Holding NV: key facts 25
Table 14: Heineken Holding NV: key financials ($) 26
Table 15: Heineken Holding NV: key financials (€) 26
Table 16: Heineken Holding NV: key financial ratios 27
Table 17: Kirin Holdings Company, Limited: key facts 29
Table 18: Kirin Holdings Company, Limited: key financials ($) 29
Table 19: Kirin Holdings Company, Limited: key financials (Â¥) 30
Table 20: Kirin Holdings Company, Limited: key financial ratios 30
Table 21: New Zealand size of population (million), 2009-13 32
Table 22: New Zealand gdp (constant 2005 prices, $ billion), 2009-13 32
Table 23: New Zealand gdp (current prices, $ billion), 2009-13 32
Table 24: New Zealand inflation, 2009-13 33
Table 25: New Zealand consumer price index (absolute), 2009-13 33
Table 26: New Zealand exchange rate, 2009-13 33

LIST OF FIGURES
Figure 1: New Zealand beer market value: $ million, 2009-13 8
Figure 2: New Zealand beer market volume: million liters, 2009-13 9
Figure 3: New Zealand beer market category segmentation: % share, by value, 2013 10
Figure 4: New Zealand beer market geography segmentation: % share, by value, 2013 11
Figure 5: New Zealand beer market share: % share, by volume, 2013 12
Figure 6: New Zealand beer market distribution: % share, by value, 2013 13
Figure 7: New Zealand beer market value forecast: $ million, 2013-18 14
Figure 8: New Zealand beer market volume forecast: million liters, 2013-18 15
Figure 9: Forces driving competition in the beer market in New Zealand, 2013 16
Figure 10: Drivers of buyer power in the beer market in New Zealand, 2013 17
Figure 11: Drivers of supplier power in the beer market in New Zealand, 2013 18
Figure 12: Factors influencing the likelihood of new entrants in the beer market in New Zealand, 2013 19
Figure 13: Factors influencing the threat of substitutes in the beer market in New Zealand, 2013 20
Figure 14: Drivers of degree of rivalry in the beer market in New Zealand, 2013 21
Figure 15: Asahi Group Holdings, Ltd.: revenues and profitability 24
Figure 16: Asahi Group Holdings, Ltd.: assets and liabilities 24
Figure 17: Heineken Holding NV: revenues and profitability 27
Figure 18: Heineken Holding NV: assets and liabilities 28
Figure 19: Kirin Holdings Company, Limited: revenues and profitability 31
Figure 20: Kirin Holdings Company, Limited: assets and liabilities 31

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