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Car Rental in Germany, Euromonitor International

  • September 2014
  • -
  • Euromonitor International
  • -
  • 10 pages

Car rental in Germany continued to be a category with no notable growth opportunities, hence its flat retail value sales performance in 2012 and 2013 has to be seen as a success rather than a failure. There were no great differences in performance between business and leisure car rental on the one hand and airport and non-airport car rental on the other. Car rental insurance replacement, however, continued to decline and at the end of the review period was only responsible for 8% of total...

Euromonitor International's Car Rental in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Car Rental by Category, Car Rental by Channel.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Car Rental market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Car Rental in Germany, Euromonitor International
CAR RENTAL IN GERMANY

September 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Prospects
Category Data
Table 1 Car Rental Sales by Category and Location: Value 2008-2013
Table 2 Car Rental Sales by Channel: Value 2008-2013
Table 3 Structure of Car Rental Market 2008-2013
Table 4 Car Rental NBO Company Shares: % Value 2009-2013
Table 5 Car Rental Brands by Key Performance Indicators 2013
Table 6 Forecast Car Rental Sales by Category and Location: Value 2013-2018
Table 7 Forecast Car Rental Sales by Channel: Value 2013-2018
Executive Summary
Further Growth of Travel and Tourism in Germany in 2013
Online and Social Media Developments Also Influence the Industry
Affordable Value-for-money Deals Key To Luring Consumers
Ongoing Further Development Expected Over the Forecast Period
SWOT
Summary 1 Germany: SWOT
Demand Factors
Table 8 Leave Entitlement: Volume 2008-2013
Table 9 Holiday Takers by Age 2008-2013
Table 10 Seasonality of Trips: % Breakdown 2008-2013
Balance of Payments
Table 11 Balance of Tourism Payments: Value 2008-2013
Definitions
Sources
Summary 2 Research Sources












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