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Fast Food in Germany, Euromonitor International

  • September 2014
  • -
  • Euromonitor International
  • -
  • 42 pages

Although fast food is still an important part of many Germans’ everyday lives, as they are seeking solutions to have a quick business lunch or snack, for example, eating habits and preferences are continuing to change, developing towards healthier, lighter and more sophisticated offers in 2013. German consumers are becoming increasingly health-conscious, and want to be aware of what they are consuming and where these products come from. Alternatives with fewer calories, less potentially harmful...

Euromonitor International’s Fast Food in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Chained Fast Food, Fast Food by Casual vs Non-Casual, Fast Food by Type, Independent Fast Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fast Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Fast Food in Germany, Euromonitor International
FAST FOOD IN GERMANY
Euromonitor International
September 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Fast Food by Category: Units/Outlets 2008-2013
Table 2 Sales in Fast Food by Category: Number of Transactions 2008-2013
Table 3 Sales in Fast Food by Category: Foodservice Value 2008-2013
Table 4 Fast Food by Category: % Units/Outlets Growth 2008-2013
Table 5 Sales in Fast Food by Category: % Transaction Growth 2008-2013
Table 6 Sales in Fast Food by Category: % Foodservice Value Growth 2008-2013
Table 7 Fast Food by Casual vs Non-Casual: Units/Outlets 2008-2013
Table 8 Sales in Fast Food by Casual vs Non-Casual: Number of Transactions 2008-2013
Table 9 Sales in Fast Food by Casual vs Non-Casual: Foodservice Value 2008-2013
Table 10 Fast Food by Casual vs Non-Casual: % Units/Outlets Growth 2008-2013
Table 11 Sales in Fast Food by Casual vs Non-Casual: % Transaction Growth 2008-2013
Table 12 Sales in Fast Food by Casual vs Non-Casual: % Foodservice Value Growth 2008-2013
Table 13 GBO Company Shares in Chained Fast Food: % Foodservice Value 2009-2013
Table 14 GBN Brand Shares in Chained Fast Food: % Foodservice Value 2010-2013
Table 15 Forecast Fast Food by Category: Units/Outlets 2013-2018
Table 16 Forecast Sales in Fast Food by Category: Number of Transactions 2013-2018
Table 17 Forecast Sales in Fast Food by Category: Foodservice Value 2013-2018
Table 18 Forecast Fast Food by Category: % Units/Outlets Growth 2013-2018
Table 19 Forecast Sales in Fast Food by Category: % Transaction Growth 2013-2018
Table 20 Forecast Sales in Fast Food by Category: % Foodservice Value Growth 2013-2018
Table 21 Forecast Fast Food by Casual vs Non-Casual: Units/Outlets 2013-2018
Table 22 Forecast Sales in Fast Food by Casual vs Non-Casual: Number of Transactions 2013-2018
Table 23 Forecast Sales in Fast Food by Casual vs Non-Casual: Foodservice Value 2013-2018
Table 24 Forecast Fast Food by Casual vs Non-Casual: % Units/Outlets Growth 2013-2018
Table 25 Forecast Sales in Fast Food by Casual vs Non-Casual: % Transaction Growth 2013-2018
Table 26 Forecast Sales in Fast Food by Casual vs Non-Casual: % Foodservice Value Growth 2013-2018
McDonald's Deutschland Inc in Consumer Foodservice (germany)
Strategic Direction
Key Facts
Summary 1 McDonald's Deutschland Inc: Key Facts
Summary 2 McDonald's Deutschland Inc: Operational Indicators
Company Background
Suppliers
Competitive Positioning
Summary 3 McDonald's Deutschland Inc: Competitive Position 2013
Nordsee GmbH in Consumer Foodservice (germany)
Strategic Direction
Key Facts
Summary 4 Nordsee GmbH: Key Facts
Summary 5 Nordsee GmbH: Operational Indicators
Company Background
Suppliers
Competitive Positioning
Summary 6 Nordsee GmbH: Competitive Position 2013
Executive Summary
Further Low Growth in Sales in Consumer Foodservice in Germany in 2013
the Boundaries Between Different Foodservice Concepts Are Increasingly Blurred
Chained Operators Steadily Gain Share
Positive Outlook for the Forecast Period To 2018, Especially for Chained Operators
Key Trends and Developments
Consumer Foodservice Not Unrivalled Regarding Eating Out in Germany
Favourable Economic Circumstances Have A Positive Effect on Consumer Foodservice
Green Leads To Gold: More Focus on Sustainable, Health-oriented, Green Solutions and Products
Diversification - A Key To Success?
Operating Environment
Franchising
Eating Culture
Market Data
Table 27 Units, Transactions and Value Sales in Consumer Foodservice 2008-2013
Table 28 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2008-2013
Table 29 Consumer Foodservice by Independent vs Chained: Units/Outlets 2013
Table 30 Sales in Consumer Foodservice by Eat-in/Home Delivery/Takeaway/Drive-Through: % Foodservice Value 2013
Table 31 Sales in Consumer Foodservice by Food vs Drinks Split: % Foodservice Value 2013
Table 32 Sales in Consumer Foodservice by Location: % Foodservice Value 2008-2013
Table 33 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2009-2013
Table 34 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2010-2013
Table 35 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2013
Table 36 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2013-2018
Table 37 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2013-2018
Sources
Summary 7 Research Sources












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