Table of Contents
Rapidly Changing Application Architecture and Business Environment Drives the Market
The Asia-Pacific Application Performance Management (APM) market continued to maintain its high growth momentum in 2013, with overall revenues registering $379.9 million, as growing enterprises in the region realized the importance of reliable and high-performing applications in the enterprise business environment. The on-premises APM segment contributed to the highest revenue share, accounting for 91.7% of the overall market and representing a strong growth of 17.9% on a YoY basis. Enterprises in Asia-Pacific remained cautious in the adoption of the SaaS model due to concerns over data security and its lack of adequate functional capabilities to proactively identify issues and rapidly diagnose root causes of application performance issues.
-The energy management services (EMS) market in the industrial sector is at a growth phase in Australia and New Zealand (ANZ). As a result of deregulation in the energy industry, energy prices are now dependent on demand and supply forces. EMS play a major role as end users seek to stabilize energy costs in their organizations.
-Growth of the EMS market depends on the awareness levels about these services. Moreover, the government’s involvement in adopting sustainable measures over the past few years, along with its role in driving the energy efficiency movement by implementing policies and grants, also contribute to market growth.
-EMS vendors provide these services with the aim of identifying energy efficiency opportunities and other services related to energy efficiency. EMS include:
oInvestment grade energy audits
oProject design and engineering
oAssistance in acquiring project financing
oEquipment identification and acquisition
oMeasurement and verification (M&V), which include energy & emission monitoring
oTraining for facility personnel
-The industrial sector, which does not typically demand guaranteed savings, is a key entry point for new competitors that may not have the financial backing or performance history to successfully compete for performance contracts.
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