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Bath and Shower in France

  • April 2016
  • -
  • Euromonitor International
  • -
  • 27 pages

Bath and shower is a mature category which is dominated by mass brands. In 2015 the main branded manufacturers continued to compete for sales through innovation, promotion and advertising. They continued to offer consumers benefits going beyond hygiene, and launched products adapted to family consumption. This dynamism allowed mass bath and shower to again post a better performance compared with premium bath and shower, and the overall category increased by 1% in current value terms in 2015.

Euromonitor International's Bath and Shower in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Bath and Shower market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Bath and Shower in France
BATH AND SHOWER IN FRANCE
Euromonitor International
April 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Bath and Shower by Category: Value 2010-2015
Table 2 Sales of Bath and Shower by Category: % Value Growth 2010-2015
Table 3 Sales of Bath and Shower by Premium vs Mass: % Value 2010-2015
Table 4 NBO Company Shares of Bath and Shower: % Value 2011-2015
Table 5 LBN Brand Shares of Bath and Shower: % Value 2012-2015
Table 6 LBN Brand Shares of Premium Bath and Shower: % Value 2012-2015
Table 7 Forecast Sales of Bath and Shower by Category: Value 2015-2020
Table 8 Forecast Sales of Bath and Shower by Category: % Value Growth 2015-2020
Table 9 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2015-2020
Gemey Maybelline Garnier Snc in Beauty and Personal Care (france)
Strategic Direction
Key Facts
Summary 1 Gemey Maybelline Garnier SNC: Key Facts
Competitive Positioning
Summary 2 Gemey Maybelline Garnier SNC: Competitive Position 2014
Executive Summary
Poor Value Growth Due To Lack of Purchasing Power
Niche Brands Are Major Contributors To Growth
Small Players Gain Ground
Products Which Work in the Shower Are Rising on the Shelves of Retailers
Poor Performance of Beauty and Personal Care Over the Forecast Period
Key Trends and Developments
Natural and Organic Products Perform Better Than Overall Beauty and Personal Care
Growing Popularity of Niche Products
Shifts in Distribution Channels and Shopping Patterns
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 12 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 13 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2010-2015
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 23 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Sources
Summary 3 Research Sources












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ref:plp2016

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