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Bleach in Malaysia

  • February 2016
  • -
  • Euromonitor International
  • -
  • 21 pages

There are some surface care products like multipurpose cleaners or laundry care products like pre-wash stain removers which include a bleach function. Therefore, bleach recorded current value growth of 1% in 2015, which is lower than growth in the previous year, because it is losing popularity. Some consumers perceive that bleach is smelly and might harm the health.

Euromonitor International's Bleach in Malaysia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Bleach market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Bleach in Malaysia
BLEACH IN MALAYSIA
Euromonitor International
February 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Bleach: Value 2010-2015
Table 2 Sales of Bleach: % Value Growth 2010-2015
Table 3 NBO Company Shares of Bleach: % Value 2011-2015
Table 4 LBN Brand Shares of Bleach: % Value 2012-2015
Table 5 Forecast Sales of Bleach: Value 2015-2020
Table 6 Forecast Sales of Bleach: % Value Growth 2015-2020
Goodmaid Chemicals Corp Sdn Bhd in Home Care (malaysia)
Strategic Direction
Key Facts
Summary 1 Goodmaid Chemicals Corp Sdn Bhd: Key Facts
Competitive Positioning
Summary 2 Goodmaid Chemicals Corp Sdn Bhd: Competitive Position 2015
Southern Lion Sdn Bhd in Home Care (malaysia)
Strategic Direction
Key Facts
Summary 3 Southern Lion Sdn Bhd: Key Facts
Competitive Positioning
Summary 4 Southern Lion Sdn Bhd: Competitive Position 2015
United Detergent Industries Sdn Bhd in Home Care (malaysia)
Strategic Direction
Key Facts
Summary 5 United Detergent Industries Sdn Bhd: Key Facts
Competitive Positioning
Summary 6 United Detergent Industries Sdn Bhd: Competitive Position 2015
Executive Summary
Home Care Sees Positive Growth in 2015
Hygiene Awareness Is on the Rise
Local Manufacturers Continue To Lose Ground
Modern Grocer Retailers Lead in Distribution Channels
Home Care Market Will Become More Saturated
Key Trends and Developments
Aggressive Marketing Activities Maintain Value Growth
Rising Awareness of Health and Hygiene Boosts Demand of Sophisticated Products
Weak Economic Condition Contributes To Private Label
Rural Vs Urban Key Trends and Developments
Table 7 Households 2010-2015
Market Data
Table 8 Sales of Home Care by Category: Value 2010-2015
Table 9 Sales of Home Care by Category: % Value Growth 2010-2015
Table 10 NBO Company Shares of Home Care: % Value 2011-2015
Table 11 LBN Brand Shares of Home Care: % Value 2012-2015
Table 12 Penetration of Private Label in Home Care by Category: % Value 2010-2015
Table 13 Distribution of Home Care by Format: % Value 2010-2015
Table 14 Distribution of Home Care by Format and Category: % Value 2015
Table 15 Forecast Sales of Home Care by Category: Value 2015-2020
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2015-2020
Sources
Summary 7 Research Sources












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