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Ear Care in Japan

  • July 2013
  • -
  • Euromonitor International
  • -
  • 30 pages

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After Kobayashi Pharmaceutical Co Ltd launched Naripitan in 2006, sales of ear care demonstrated strong growth for three years, increasing at a CAGR of 292% between 2006 and 2009. This phenomenal growth was possible because Kobayashi Pharmaceutical Co Ltd widely promoted its products as the solution to the increasingly common condition of tinnitus during the initial launch of Naripitan during 2006, when sales of ear care products in Japan were almost negligible due to low consumer awareness...

Euromonitor International's Ear Care in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Ear Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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