Table of Contents
In 2015, fragrances recorded a 5% value growth in current sales term, a marginally slower growth compared to 2014. Sales of fragrances was partially affected by implementation of GST by Malaysian government announced in April 2015 where consumers were uncertain on the effect of GST on daily living cost. Therefore, many consumers were cutting down in spending for premium fragrances which still deemed to be luxury items. Besides, lots of consumers who are opened to more variances made available by...
Euromonitor International's Fragrances in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Mass Fragrances, Premium Fragrances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Fragrances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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