Table of Contents
Incontinence was a health problem that had not been addressed adequately in the past owing to embarrassment among seniors, and a lack of open information and discussion of the topic. The situation had hardly been improved by low product availability and very modest marketing campaigns to promote the brands in the category. However, that situation changed dramatically in the last decade, with more players competing in the category, more brands being available for consumers and educational...
Euromonitor International’ s Incontinence in Peru report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Light Incontinence, Moderate/Heavy Incontinence.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Incontinence market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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