Insecticides Market Overview in Germany

INSECTICIDES IN GERMANY
Euromonitor International
September 2011

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Insecticides by Category: Value 2005-2010
Table 2 Sales of Insecticides by Category: % Value Growth 2005-2010
Table 3 Spray Insecticides by Type: % Value Breakdown 2007-2010
Table 4 Insecticides Company Shares 2006-2010
Table 5 Insecticides Brand Shares 2007-2010
Table 6 Forecast Sales of Insecticides by Category: Value 2010-2015
Table 7 Forecast Sales of Insecticides by Category: % Value Growth 2010-2015
Scotts Celaflor GmbH & Co Kg in Home Care (germany)
Strategic Direction
Key Facts
Summary 1 Scotts Celaflor GmbH & Co KG: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Scotts Celaflor GmbH & Co KG: Competitive Position 2010
Executive Summary
Home Care Continues To Decline
the Green Trend Continues To Grow
the Competition Intensifies
Distribution Is in the Hands of the Leading Retailers
Economic Growth Expected To Support An Improved Performance
Key Trends and Developments
Home Care Suffers Stagnation in Spite of Economic Growth in Germany
Private Label - A Force To Be Reckoned With
Home Care Benefits From the Presence of Multinationals
Green Products Grow in Importance
Demographic and Lifestyle Changes Influence Buying Habits
Market Indicators
Table 8 Households 2005-2010
Market Data
Table 9 Sales of Home Care by Category: Value 2005-2010
Table 10 Sales of Home Care by Category: % Value Growth 2005-2010
Table 11 Home Care Company Shares 2006-2010
Table 12 Home Care Brand Shares 2007-2010
Table 13 Penetration of Private Label by Category 2005-2010
Table 14 Sales of Home Care by Distribution Format: % Analysis 2005-2010
Table 15 Sales of Home Care by Category and Distribution Format: % Analysis 2010
Table 16 Forecast Sales of Home Care by Category: Value 2010-2015
Table 17 Forecast Sales of Home Care by Category: % Value Growth 2010-2015
Table 18 Forecast Sales of Home Care by Region: Value 2010-2015
Table 19 Forecast Sales of Home Care by Region: % Value Growth 2010-2015
Table 20 Forecast Sales of Home Care by City: Value 2010-2015
Table 21 Forecast Sales of Home Care by City: % Value Growth 2010-2015
Definitions
Summary 3 Research Sources