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Nappies/Diapers/Pants in Romania

  • March 2016
  • -
  • Euromonitor International
  • -
  • 20 pages

Romanian nappies/diapers/pants consumption in 2015 was 687 units per child (population aged 0-36 months), considerably lower than regions such as North America (1,204 units) or Western Europe (959 units). From economic and consumer lifestyles points of view, there is still room for growth in nappies/diapers/pants. Consumers are only just starting to spend more on their babies and the recovering economic situation allows them to spend more than before on baby products (including nappies).

Euromonitor International’ s Nappies/Diapers/Pants in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Disposable Pants, Nappies/Diapers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Nappies/Diapers/Pants market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Nappies/Diapers/Pants in Romania
NAPPIES/DIAPERS/PANTS IN ROMANIA
Euromonitor International
March 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Nappies/Diapers/Pants by Category: Value 2010-2015
Table 2 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2010-2015
Table 3 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2011-2015
Table 4 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2012-2015
Table 5 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2015-2020
Table 6 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2015-2020
Bella Romania SRL in Tissue and Hygiene (romania)
Strategic Direction
Key Facts
Summary 1 Bella Romania SRL: Key Facts
Summary 2 Bella Romania SRL: Operational Indicators
Competitive Positioning
Summary 3 Bella Romania SRL: Competitive Position 2015
Executive Summary
Tissue and Hygiene on the Rise in Romania
Move Towards Product Segmentation
Multinationals Reign Supreme
Modern Retail Still in the Lead
Considerable Room for Growth in Tissue and Hygiene
Key Trends and Developments
Good Economic Performance Stimulates Retail Tissue and Hygiene
Population Ageing and Low Birth Rates
Consumers More Preoccupied With Product Quality
Market Indicators
Table 7 Birth Rates 2010-2015
Table 8 Infant Population 2010-2015
Table 9 Female Population by Age 2010-2015
Table 10 Total Population by Age 2010-2015
Table 11 Households 2010-2015
Table 12 Forecast Infant Population 2015-2020
Table 13 Forecast Female Population by Age 2015-2020
Table 14 Forecast Total Population by Age 2015-2020
Table 15 Forecast Households 2015-2020
Market Data
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2010-2015
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2010-2015
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2011-2015
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2012-2015
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2010-2015
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2010-2015
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2015
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Sources
Summary 4 Research Sources

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