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Oral Care in Ireland

  • April 2016
  • -
  • Euromonitor International
  • -
  • 28 pages


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Oral care experienced 4% current value growth in 2015 as the category reached €121 million in sales. Oral care remains a relatively important beauty and personal care category for many Irish consumers and one in which sales are not being overly influenced by the economic downturn. Demand for oral care products remains robust due to the strong focus on innovation, particularly within mouthwashes/dental rinses and toothpaste.

Euromonitor International's Oral Care in Ireland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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