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Household Products

Summary

Table of Contents

  • Publication date: July 2013
  • Report size: 19 pages
Keywords : Shoe Polish, Floor Polish, polish product

In 2009, polishes experienced growth of 7% in current value terms due to the global economic crisis, which was slower than in 2008. As polishes are regarded as luxury items by consumers in Vietnam, they felt it unnecessary to use polish and chose to save money instead. However, consumers were exposed to a more diversified range of polish products, because small and medium trading industry players tried to import polish products to satisfy the sma...

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