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  3. > HD Voice Market by Application (Video Conferencing, Audio Conferencing, Web Conferencing, Multimedia Conferencing, Audio Broadcast, Announcement Services), by User Type (Enterprise User, Consumer) - Worldwide Market Forecasts and Analysis (2014 - 2019)

Voice communication is moving rapidly with the evolution from Plain Old Telephone Service (POTS) to IP-based telephony. HD voice refers to the next-generation technology which offers considerably higher voice quality for calls using both mobile and fixed networks. This technology is a type of voice transmission, present in VoIP systems, whereby higher voice quality is communicated over a lower bandwidth.
The usage patterns and growth of Over-The-Top (OTT) providers such as that of Skype are visibly driving the market for VoIP technology. The businesses, predominantly in the case of SMBs, are also progressively deploying web conferencing applications to combine voice, video, and screen sharing for provision of an enriched communication experience.

Strategic VoIP handset equipment vendors, namely Polycom, Snom, and Aastra among various others are gradually implementing HD codec technology into their products, in order to remain competitive and offer an additional enticement for its customers to shift to VoIP technology.
The major restraints in this market are the lack of codec interoperability, and limited accessibility and connectivity of the devices. This report analyzes the growth rate and penetration of HD voice across all regions.
There are various assumptions that have been taken into consideration for the market sizing and forecasting exercise. A few of the global assumptions include political, economic, social, technological, and economic factors. For instance, exchange rate is one of the economic factors which are expected to have a moderate rating of impact on this market. Therefore, dollar fluctuations are expected to not seriously affect the forecasts in the emerging Asia-Pacific (APAC) regions.

The report will help the market leaders/new entrants in this market in the following ways:

1. This report segments the market into applications, covering this market comprehensively. The report provides the closest approximations of the revenue numbers for the overall market and the sub-segments. The market numbers are further split across different users and regions.
2. This report will help them better understand the competitors and gain more insights to better position one’s business. There is a separate section on competitive landscape, includingend-user analysis, mergers and acquisitions, and venture capital funding. Besides this, there are company profiles of the ten major players in this market. In this section, market internals are provided that can help place one’s company ahead of the competitors.
3. The report helps them understand the pulse of the market. The report provides information on key market drivers, restraints, challenges, and opportunities.

Table Of Contents

HD Voice Market by Application (Video Conferencing, Audio Conferencing, Web Conferencing, Multimedia Conferencing, Audio Broadcast, Announcement Services), by User Type (Enterprise User, Consumer) - Worldwide Market Forecasts and Analysis (2014 - 2019)
TABLE OF CONTENTS

1 INTRODUCTION 15
1.1 OBJECTIVES OF THE STUDY 15
1.2 MARKETS COVERED 15
1.3 STAKEHOLDERS 16
1.4 MARKET SCOPE 17
2 RESEARCH METHODOLOGY 18
2.1 MARKET SIZE ESTIMATION 19
2.2 MARKET CRACKDOWN AND DATA TRIANGULATION 22
2.3 MARKET SHARE ESTIMATION 22
2.3.1 KEY DATA TAKEN FROM SECONDARY SOURCES 23
2.3.2 KEY DATA FROM PRIMARY SOURCES 23
2.3.3 ASSUMPTIONS 24
2.3.4 KEY INDUSTRY INSIGHTS 25
3 EXECUTIVE SUMMARY 26
4 PREMIUM INSIGHTS 30
4.1 ATTRACTIVE MARKET OPPORTUNITIES IN HD VOICE MARKET 30
4.2 HD VOICE MARKET - TOP THREE APPLICATIONS 30
4.3 GLOBAL HD VOICE APPLICATION MARKET 31
4.4 HD VOICE MARKET POTENTIAL 32
4.5 GLOBAL HD VOICE USER MARKET (2019) 32
4.6 HD VOICE REGIONAL MARKET 33
4.7 APPLICATIONS GROWTH MATRIX 33
4.8 LIFECYCLE ANALYSIS, BY REGION 34
5 MARKET OVERVIEW 36
5.1 INTRODUCTION 37
5.2 EVOLUTION 37
5.3 MARKET SEGMENTATION 38
5.3.1 HD VOICE MARKET SIZE, BY APPLICATION 38
5.3.2 HD VOICE MARKET SIZE, BY ACCESS TYPE 39
5.3.3 HD VOICE MARKET SIZE, BY USER TYPE 39
5.3.4 HD VOICE MARKET SIZE, BY REGION 39
5.4 MARKET DYNAMICS 40
5.4.1 DRIVERS 40
5.4.1.1 Increasing adoption of Voice over LTE (VoLTE) 40
5.4.1.2 Evidently changing voice usage models 41
5.4.1.3 Growing popularity of softphone technology 41
5.4.1.4 Expansive ongoing adoption by SMBs 41
5.4.1.5 Increasing support of WebRTC by different web browsers 41
5.4.2 RESTRAINTS 42
5.4.2.1 Explosive growth of Over-the-Top (OTT) players 42
5.4.2.2 Limited accessibility and connectivity 43
5.4.3 OPPORTUNITIES 43
5.4.3.1 Lower infrastructure development cost 43
5.4.3.2 Generating surplus revenue streams 43
5.4.3.3 Disparity of services 44
5.4.4 CHALLENGES 44
5.4.4.1 Lack of codec interoperability 44
5.4.4.2 Increasing investments for network adaptability 44
5.4.5 BURNING ISSUE 45
5.4.5.1 Inability to direct HD voice calls through PSTN 45
5.5 STANDARDS 45
5.5.1 INTRODUCTION 45
5.5.2 AMR-WB 45
5.5.3 EVRC-NW 46
5.6 RISE IN CONSUMER ACCEPTANCE OF HD VOICE 46
5.7 EMERGING TRENDS 47
5.7.1 INTRODUCTION 47
5.7.2 LONG TERM EVOLUTION (LTE) 47
5.7.3 FIXED BROADBAND 47
6 INDUSTRY TRENDS 48
6.1 INTRODUCTION 48
6.2 VALUE CHAIN ANALYSIS 48
6.2.1 COMMUNICATION SERVICE PROVIDER (CSP) 49
6.2.2 DEVICE MANUFACTURERS 49
6.2.3 APPLICATION DEVELOPER 49
6.3 PORTER'S FIVE FORCES ANALYSIS 50
6.3.1 THREAT FROM NEW ENTRANTS 50
6.3.2 THREAT FROM SUBSTITUTES 51
6.3.3 BARGAINING POWER OF SUPPLIERS 51
6.3.4 BARGAINING POWER OF BUYERS 52
6.3.5 INTENSITY OF COMPETITIVE RIVALRY 52
6.4 PEST ANALYSIS 53
6.4.1 POLITICAL FACTORS 53
6.4.2 ECONOMIC FACTORS 53
6.4.3 SOCIAL FACTORS 53
6.4.4 TECHNOLOGICAL FACTORS 54
7 GLOBAL HD VOICE MARKET ANALYSIS, BY APPLICATION 55
7.1 INTRODUCTION 56
7.2 VIDEO CONFERENCING 58
7.3 AUDIO CONFERENCING 59
7.4 WEB CONFERENCING 61
7.5 MULTIMEDIA CONFERENCING 62
7.6 AUDIO BROADCAST 63
7.6.1 VOICE MAIL 65
7.6.2 VOICE SMS 66
7.7 ANNOUNCEMENT SERVICES 67
8 GLOBAL HD VOICE MARKET ANALYSIS, BY ACCESS TYPE 69
8.1 INTRODUCTION 70
8.2 MOBILE ACCESS 71
8.3 BROADBAND ACCESS 72
9 GLOBAL HD VOICE MARKET ANALYSIS, BY USER TYPE 75
9.1 INTRODUCTION 76
9.2 ENTERPRISE USER 77
9.3 CONSUMER 80
10 GEOGRAPHIC ANALYSIS 83
10.1 INTRODUCTION 84
10.2 NORTH AMERICA 88
10.3 EUROPE 91
10.4 ASIA-PACIFIC 94
10.5 MIDDLE EAST AND AFRICA 98
10.6 LATIN AMERICA 101
11 COMPETITIVE LANDSCAPE 104
11.1 OVERVIEW 104
11.2 COMPETITIVE SITUATION AND TRENDS 105
11.2.1 NEW PRODUCT LAUNCHES 107
11.2.2 PARTNERSHIPS AND COLLABORATIONS 2011-2014 108
11.2.3 MERGERS AND ACQUISITIONS 109
11.2.4 VC FUNDING 110
11.3 END-USER LANDSCAPE 111
11.3.1 END USER ANALYSIS 111
11.3.1.1 Acceptance of HD voice by enterprise users 111
11.3.1.2 Acceptance of HD voice by consumers 112
12 COMPANY PROFILES 113
(Business Overview, Products and Services, Key Insights, Recent Developments)*
12.1 INTRODUCTION 113
12.2 ERICSSON 114
12.3 ATandT 118
12.4 ORANGE AG 121
12.5 VERIZON COMMUNICATIONS 124
12.6 POLYCOM, INC. 127
12.7 CISCO SYSTEMS, INC. 130
12.8 BROADCOM CORPORATION 132
12.9 ALCATEL-LUCENT 134
12.10 DEUTSCHE TELEKOM AG 137
12.11 AVAYA, INC. 139
*Details on Overview, Products and Services, Strategies and Insights, Developments and MnM View might not be captured in case of unlisted companies.
13 ADVERTORIAL 141
13.1 ONSIP 141
13.1.1 COMPANY OVERVIEW; 141
13.1.2 PRODUCT and SERVICE OFFERINGS 141
13.1.3 STRATEGIES and INSIGHTS; DEVELOPMENTS: 142
14 APPENDIX 144
14.1 DISCUSSION GUIDE 144
14.2 INTRODUCING RT: REAL TIME MARKET INTELLIGENCE 148
14.3 AVAILABLE CUSTOMIZATIONS 149
14.3.1 RELATED REPORTS 150



LIST OF TABLES

TABLE 1 GLOBAL HD VOICE MARKET SIZE AND GROWTH RATE,
2013-2019 ($MILLION, Y-O-Y %) 26
TABLE 2 INCREASING ADOPTION OF VOICE OVER LTE (VOLTE) IS PROPELLING THE GROWTH OF HD VOICE MARKET 42
TABLE 3 EXPLOSIVE GROWTH OF OVER-THE-TOP PLAYERS (OTT) IS RESTRAINING MARKET GROWTH 43
TABLE 4 LOWER INFRASTRUCTURE DEVELOPMENT COST IS AN OPPORTUNITY IN THE HD VOICE MARKET 44
TABLE 5 LACK OF CODEC INTEROPERABILITY IS CONSTRAINING THE GROWTH OF HD VOICE MARKET 45
TABLE 6 GLOBAL HD VOICE MARKET SIZE, BY APPLICATION, 2013-2019 ($MILLION) 57
TABLE 7 GLOBAL HD VOICE MARKET GROWTH, BY APPLICATION, 2014 and 2019 (Y-O-Y %) 57
TABLE 8 VIDEO CONFERENCING MARKET SIZE, BY REGION, 2013-2019 ($MILLION) 58
TABLE 9 VIDEO CONFERENCING MARKET GROWTH, BY REGION, 2014 and 2019 (Y-O-Y %) 59
TABLE 10 AUDIO CONFERENCING MARKET SIZE, BY REGION, 2013-2019 ($MILLION) 60
TABLE 11 AUDIO CONFERENCING MARKET GROWTH, BY REGION, 2014 and 2019 (Y-O-Y %) 61
TABLE 12 WEB CONFERENCING MARKET SIZE, BY REGION, 2013-2019 ($MILLION) 61
TABLE 13 WEB CONFERENCING MARKET GROWTH, BY REGION, 2014 and 2019 (Y-O-Y %) 62
TABLE 14 MULTIMEDIA CONFERENCING MARKET SIZE, BY REGION, 2013-2019 ($MILLION) 62
TABLE 15 MULTIMEDIA CONFERENCING MARKET GROWTH, BY REGION,
2014 and 2019 (Y-O-Y %) 63
TABLE 16 AUDIO BROADCAST MARKET SIZE, BY REGION, 2013-2019 ($MILLION) 64
TABLE 17 AUDIO BROADCAST MARKET GROWTH, BY REGION, 2014 and 2019 (Y-O-Y %) 65
TABLE 18 VOICE MAIL MARKET SIZE, BY REGION, 2013-2019 ($MILLION) 65
TABLE 19 VOICE MAIL MARKET GROWTH, BY REGION, 2014 and 2019 (Y-O-Y %) 66
TABLE 20 VOICE SMS MARKET SIZE, BY REGION, 2013-2019 ($MILLION) 66
TABLE 21 VOICE SMS MARKET GROWTH, BY REGION, 2014 and 2019 (Y-O-Y %) 67
TABLE 22 ANNOUNCEMENT SERVICES MARKET SIZE, BY REGION, 2013-2019 ($MILLION) 67
TABLE 23 ANNOUNCEMENT SERVICES MARKET GROWTH, BY REGION,
2014 and 2019 (Y-O-Y %) 68
TABLE 24 GLOBAL HD VOICE MARKET SIZE, BY ACCESS TYPE, 2013-2019 ($MILLION) 70
TABLE 25 GLOBAL HD VOICE MARKET GROWTH, BY ACCESS TYPE, 2014 and 2019 (Y-O-Y %) 71
TABLE 26 MOBILE ACCESS MARKET SIZE, BY USER TYPE, 2013-2019 ($MILLION) 72
TABLE 27 MOBILE ACCESS MARKET SIZE, BY REGION, 2013-2019 ($MILLION) 72
TABLE 28 BROADBAND ACCESS MARKET SIZE, BY USER TYPE, 2013-2019 ($MILLION) 73
TABLE 29 BROADBAND ACCESS MARKET SIZE, BY REGION, 2013-2019 ($MILLION) 74
TABLE 30 GLOBAL HD VOICE MARKET SIZE, BY USER TYPE, 2013-2019 ($MILLION) 76
TABLE 31 GLOBAL HD VOICE MARKET GROWTH, BY USER TYPE, 2014 and 2019 (Y-O-Y %) 77
TABLE 32 ENTERPRISE USER MARKET SIZE, BY APPLICATION, 2013-2019 ($MILLION) 78
TABLE 33 ENTERPRISE USER MARKET GROWTH, BY APPLICATION, 2014 and 2019 (Y-O-Y %) 78
TABLE 34 ENTERPRISE USER MARKET SIZE, BY ACCESS TYPE, 2013-2019 ($MILLION) 79
TABLE 35 ENTERPRISE USER MARKET SIZE, BY REGION, 2013-2019 ($MILLION) 79
TABLE 36 ENTERPRISE USER MARKET GROWTH, BY REGION, 2014 and 2019 (Y-O-Y %) 79
TABLE 37 CONSUMER MARKET SIZE, BY APPLICATION, 2013-2019 ($MILLION) 81
TABLE 38 CONSUMER MARKET GROWTH, BY APPLICATION, 2014 and 2019 (Y-O-Y %) 81
TABLE 39 CONSUMER MARKET SIZE, BY ACCESS TYPE, 2013-2019 ($MILLION) 81
TABLE 40 CONSUMER MARKET SIZE, BY REGION, 2013-2019 ($MILLION) 82
TABLE 41 CONSUMER MARKET GROWTH, BY REGION, 2014 and 2019 (Y-O-Y %) 82
TABLE 42 GLOBAL HD VOICE MARKET SIZE, BY REGION, 2013-2019 ($MILLION) 86
TABLE 43 GLOBAL HD VOICE MARKET GROWTH, BY REGION, 2014 and 2019 (Y-O-Y %) 87
TABLE 44 NORTH AMERICA: HD VOICE MARKET SIZE, BY APPLICATION,
2013-2019 ($MILLION) 89
TABLE 45 NORTH AMERICA: HD VOICE MARKET GROWTH, BY APPLICATION,
2014 and 2019 (Y-O-Y %) 89
TABLE 46 NORTH AMERICA: HD VOICE MARKET SIZE, BY ACCESS TYPE,
2013-2019 ($MILLION) 89
TABLE 47 NORTH AMERICA: HD VOICE MARKET GROWTH, BY ACCESS TYPE,
2014 and 2019 (Y-O-Y %) 90
TABLE 48 NORTH AMERICA: HD VOICE MARKET SIZE, BY USER TYPE, 2013-2019 ($MILLION) 90
TABLE 49 NORTH AMERICA: HD VOICE MARKET GROWTH, BY USER TYPE,
2014 and 2019 (Y-O-Y %) 90
TABLE 50 EUROPE: HD VOICE MARKET SIZE, BY APPLICATION, 2013-2019 ($MILLION) 91
TABLE 51 EUROPE: HD VOICE MARKET GROWTH, BY APPLICATION, 2014 and 2019 (Y-O-Y %) 91
TABLE 52 EUROPE: HD VOICE MARKET SIZE, BY ACCESS TYPE, 2013-2019 ($MILLION) 92
TABLE 53 EUROPE: HD VOICE MARKET GROWTH, BY ACCESS TYPE, 2014 and 2019 ($MILLION) 92
TABLE 54 EUROPE: HD VOICE MARKET SIZE, BY USER TYPE, 2013-2019 ($MILLION) 92
TABLE 55 EUROPE: HD VOICE MARKET GROWTH, BY USER TYPE, 2014 and 2019 (Y-O-Y %) 93
TABLE 56 APAC: HD VOICE MARKET SIZE, BY APPLICATION, 2013-2019 ($MILLION) 95
TABLE 57 APAC: HD VOICE MARKET GROWTH, BY APPLICATION, 2014 and 2019 (Y-O-Y %) 96
TABLE 58 APAC: HD VOICE MARKET SIZE, BY ACCESS TYPE, 2013-2019 ($MILLION) 96
TABLE 59 APAC: HD VOICE MARKET GROWTH, BY ACCESS TYPE, 2014 and 2019 (Y-O-Y %) 96
TABLE 60 APAC: HD VOICE MARKET SIZE, BY USER TYPE, 2013-2019 ($MILLION) 97
TABLE 61 APAC: HD VOICE MARKET GROWTH, BY USER TYPE, 2014 and 2019 (Y-O-Y %) 97
TABLE 62 MEA: HD VOICE MARKET SIZE, BY APPLICATION, 2013-2019 ($MILLION) 98
TABLE 63 MEA: HD VOICE MARKET GROWTH, BY APPLICATION, 2014 and 2019 (Y-O-Y %) 98
TABLE 64 MEA: HD VOICE MARKET SIZE, BY ACCESS TYPE, 2013-2019 ($MILLION) 99
TABLE 65 MEA: HD VOICE MARKET GROWTH, BY ACCESS TYPE, 2014 and 2019 (Y-O-Y %) 99
TABLE 66 MEA: HD VOICE MARKET SIZE, BY USER TYPE, 2013-2019 ($MILLION) 99
TABLE 67 MEA: HD VOICE MARKET GROWTH, BY USER TYPE, 2014 and 2019 (Y-O-Y %) 100
TABLE 68 LATIN AMERICA: HD VOICE MARKET SIZE, BY APPLICATION, 2013-2019 ($MILLION) 101
TABLE 69 LATIN AMERICA: HD VOICE MARKET GROWTH, BY APPLICATION,
2014 and 2019 (Y-O-Y %) 101
TABLE 70 LATIN AMERICA: HD VOICE MARKET SIZE, BY ACCESS TYPE,
2013-2019 ($MILLION) 102
TABLE 71 LATIN AMERICA: HD VOICE MARKET GROWTH, BY ACCESS TYPE,
2014 and 2019 (Y-O-Y %) 102
TABLE 72 LATIN AMERICA: HD VOICE MARKET SIZE, BY USER TYPE,
2013-2019 ($MILLION) 102
TABLE 73 LATIN AMERICA: HD VOICE MARKET GROWTH, BY USER TYPE,
2014 and 2019 (Y-O-Y %) 103
TABLE 74 NEW PRODUCT LAUNCHES, 2011-2014 107
TABLE 75 PARTNERSHIPS AND COLLOBORATIONS 108
TABLE 76 MERGERS AND ACQUISITIONS, 2011-2014 109
TABLE 77 VC FUNDING, 2011-2014 110



LIST OF FIGURES

FIGURE 1 GLOBAL HD VOICE MARKET 16
FIGURE 2 RESEARCH METHODOLOGY 18
FIGURE 3 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH 20
FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 21
FIGURE 5 BREAK DOWN OF PRIMARY INTERVIEW: BY COMPANY TYPE, DESIGNATION, AND REGION 22
FIGURE 6 HD VOICE MARKET SIZE, APPLICATION SNAPSHOT (2014-2019): MARKET FOR AUDIO CONFERENCING IS EXPECTED TO DOUBLE IN THE NEXT FIVE YEARS 27
FIGURE 7 GLOBAL HD VOICE MARKET SIZE, BY APPLICATION, 2014 28
FIGURE 8 GLOBAL HD VOICE MARKET SHARE, 2014 28
FIGURE 9 BETTER QUALITY OF SERVICE FOR VOICE APPLICATIONS WILL ACT AS AN ATTRACTIVE MARKET OPPORTUNITY FOR THE HD VOICE MARKET 30
FIGURE 10 AUDIO CONFERENCING, WEB CONFERENCING, AND VIDEO CONFERENCING ARE THE TOP THREE SEGMENTS GAINING THE HIGHEST TRACTION IN TERMS OF MARKET SIZE 30
FIGURE 11 NORTH AMERICA HOLDS THE MAXIMUM SHARE IN THE HD VOICE MARKET (2014) 31
FIGURE 12 LATIN AMERICA IS EXPECTED TO HAVE THE HIGHEST MARKET GROWTH POTENTIAL FOR HD VOICE IN THE YEARS TO COME 32
FIGURE 13 ENTERPRISE USER SEGMENT WILL CONTINUE TO DOMINATE THE HD VOICE MARKET IN THE NEXT FIVE YEARS 32
FIGURE 14 ASIA-PACIFIC MARKET TO GROW FASTER THAN EUROPE AND NORTH AMERICA 33
FIGURE 15 HD VOICE APPLICATION, GROWTH MATRIX 34
FIGURE 16 REGIONAL LIFECYCLE (2014) 35
FIGURE 17 COMMUNICATION SERVICE PROVIDER TO PLAY A CRUCIAL ROLE IN HD VOICE MARKET 38
FIGURE 18 HD VOICE MARKET SIZE, BY APPLICATION 38
FIGURE 19 HD VOICE MARKET SIZE, BY ACCESS TYPE 39
FIGURE 20 HD VOICE: MARKET SIZE, BY USER TYPE 39
FIGURE 21 HD VOICE MARKET SIZE, BY REGION 39
FIGURE 22 ADOPTION OF VOLTE WILL DRIVE THE MARKET FOR HD VOICE 40
FIGURE 23 RISE IN CONSUMER ACCEPTANCE OF HD VOICE 46
FIGURE 24 VALUE CHAIN ANALYSIS 49
FIGURE 25 PORTER'S FIVE FORCE ANALYSIS (2014): INTENSE COMPETITION FROM OTT PLAYERS IS INCREASING COMPETITION IN THE MARKET 50
FIGURE 26 AUDIO CONFERENCING AND WEB CONFERENCING LEAD THE APPLICATIONS MARKET 56
FIGURE 27 AUDIO CONFERENCING WILL CONTINUE TO CONTROL THE APPLICATIONS MARKET FOR THE FORECAST PERIOD 2014-2019 58
FIGURE 28 AUDIO CONFERENCING APPLICATIONS MARKET WILL SHOW CONSIDERABLE GROWTH IN ALL REGIONS 60
FIGURE 29 VOICE MAIL WILL CONTINUE TO CONTROL THE AUDIO BROADCAST MARKET WITH MORE THAN HALF OF THE SHARE IN 2019 64
FIGURE 30 MORE THAN HALF OF THE MARKET IS DOMINATED BY MOBILE ACCESS 70
FIGURE 31 NORTH AMERICA WILL CONTROL THE MOBILE ACCESS MARKET WITH MORE THAN 1/4TH OF THE MARKET SHARE IN 2019 71
FIGURE 32 NORTH AMERICA WILL CONTROL THE BROADBAND ACCESS MARKET IN 2019 WITH MORE THAN 1/4TH OF THE MARKET SHARE 73
FIGURE 33 THE GLOBAL HD VOICE MARKET IS DOMINATED BY THE ENTERPRISE USER SEGMENT 76
FIGURE 34 WEB CONFERENCING WILL CONTINUE TO CONTROL THE ENTERPRISE USER MARKET IN 2019 77
FIGURE 35 AUDIO CONFERENCING AND WEB CONFERENCING WILL CONTINUE TO CONTROL THE CONSUMER MARKET WITH MORE THAN HALF OF THE MARKET IN 2019 80
FIGURE 36 GEOGRAPHIC SNAPSHOT - ASIA- PACIFIC IS EMERGING AS A NEW HOT SPOT 84
FIGURE 37 ASIA-PACIFIC: ONE OF THE ATTRACTIVE DESTINATION FOR ALL APPLICATION CATEGORIES 85
FIGURE 38 GEOGRAPHIC SNAPSHOT (2014-2019): RAPID GROWTH MARKETS ARE EMERGING 86
FIGURE 39 NORTH AMERICA MARKET SNAPSHOT: AUDIO CONFERENCING EXPECTED TO CONTRIBUTE MAXIMUM TO THE MARKET VALUE IN 2014 88
FIGURE 40 ASIA-PACIFIC HD VOICE MARKET SNAPSHOT - WEB CONFERENCING IS EXPECTED TO GAIN POPULARITY AMONG USERS BY 2019 94
FIGURE 41 ASIA-PACIFIC IS ONE OF THE FASTEST GROWING REGION IN THE HD VOICE MARKET 95
FIGURE 42 COMPANIES ADOPTED PARTNERSHIPS/ AGREEMENTS/ COLLABORATIONS AS THE KEY GROWTH STRATEGY OVER THE LAST THREE YEARS 104
FIGURE 43 CISCO SYSTEMS GREW AT THE FASTEST GROWTH RATE BETWEEN 2009 AND 2013 105
FIGURE 44 MARKET EVALUATION FRAMEWORK 106
FIGURE 45 BATTLE FOR MARKET SHARE: PARTNERSHIPS AND COLLABORATIONS WAS THE KEY STRATEGY 106
FIGURE 46 GEOGRAPHIC REVENUE MIX OF TOP 5 MARKET PLAYERS 113
FIGURE 47 ERICSSON: BUSINESS OVERVIEW 114
FIGURE 48 ERICSSON: SWOT ANALYSIS 117
FIGURE 49 ATandT: BUSINESS OVERVIEW 118
FIGURE 50 ATandT: SWOT ANALYSIS 120
FIGURE 51 ORANGE AG: BUSINESS OVERVIEW 121
FIGURE 52 ORANGE: SWOT ANALYSIS 123
FIGURE 53 VERIZON COMMUNICATIONS: BUSINESS OVERVIEW 124
FIGURE 54 VERIZON COMMUNICATIONS: SWOT ANALYSIS 126
FIGURE 55 POLYCOM: BUSINESS OVERVIEW 127
FIGURE 56 POLYCOM: SWOT ANALYSIS 129
FIGURE 57 CISCO SYSTEMS: BUSINESS OVERVIEW 130
FIGURE 58 BROADCOM CORPORATION: BUSINESS OVERVIEW 132
FIGURE 59 ALCATEL-LUCENT: BUSINESS OVERVIEW 134
FIGURE 60 DEUTSCHE TELEKOM: BUSINESS OVERVIEW 137
FIGURE 61 AVAYA: BUSINESS OVERVIEW 139

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