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Vitamins and Dietary Supplements in Cameroon

  • January 2017
  • -
  • Euromonitor International
  • -
  • 27 pages

There continues to be an increased emphasis on the importance of vitamins for healthy growth and a better life. Paediatric vitamins and dietary supplements are in particular marketed widely because of the consistent sales growth recorded in this category over the years. Multivitamins in syrup form remain the most popular among children. For adults tablets are the most purchased format, with a few brands offering mini drinks mostly among direct sellers. Fortified food remains more of a selling...

Euromonitor International’s Vitamins and Dietary Supplements in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics, Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Vitamins and Dietary Supplements market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Vitamins and Dietary Supplements in Cameroon
VITAMINS AND DIETARY SUPPLEMENTS IN CAMEROON
Euromonitor International
January 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Vitamins
Dietary Supplements
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Vitamins and Dietary Supplements by Category: Value 2011-2016
Table 2 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2011-2016
Table 3 Sales of Dietary Supplements by Positioning: % Value 2011-2016
Table 4 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2011-2016
Table 5 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2013-2016
Table 6 Sales of Multivitamins by Positioning: % Value 2011-2016
Table 7 NBO Company Shares of Vitamins and Dietary Supplements: % Value 2012-2016
Table 8 LBN Brand Shares of Vitamins and Dietary Supplements: % Value 2013-2016
Table 9 LBN Brand Shares of Vitamins: % Value 2013-2016
Table 10 LBN Brand Shares of Dietary Supplements: % Value 2013-2016
Table 11 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2016-2021
Table 12 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2016-2021
Aventis SA in Consumer Health (cameroon)
Strategic Direction
Key Facts
Summary 1 Aventis SA: Key Facts
Summary 2 Aventis SA: Operational Indicators
Competitive Positioning
Summary 3 Aventis SA: Competitive Position 2016
Forever Living Products International Llc in Consumer Health (cameroon)
Strategic Direction
Key Facts
Summary 4 Forever Living Products International LLC: Key Facts
Summary 5 Forever Living Products International LLC: Operational Indicators
Competitive Positioning
Summary 6 Forever Living International LLC: Competitive Position 2016
Executive Summary
Constant Economic Growth Boosts Consumer Health's Performance
Competition Intensifies With Aggressive Marketing in Pharmacies
International Players Continue To Dominate the Market
Independent Chemists/pharmacies Leads Sales
Growth Expected To Continue Over Forecast Period
Key Trends and Developments
Public Health Initiatives Impact on Consumer Health Performance
Insufficient Exploitation of Digital Tools Hampers Full Growth Potential
Market Indicators
Table 13 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016
Table 14 Life Expectancy at Birth 2011-2016
Market Data
Table 15 Sales of Consumer Health by Category: Value 2011-2016
Table 16 Sales of Consumer Health by Category: % Value Growth 2011-2016
Table 17 NBO Company Shares of Consumer Health: % Value 2012-2016
Table 18 LBN Brand Shares of Consumer Health: % Value 2013-2016
Table 19 Distribution of Consumer Health by Format: % Value 2011-2016
Table 20 Distribution of Consumer Health by Format and Category: % Value 2016
Table 21 Forecast Sales of Consumer Health by Category: Value 2016-2021
Table 22 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Sources
Summary 7 Research Sources












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