Table of Contents
Watches recorded another positive year in 2016 with sales recording 6% current value growth. Basic watches continued to account for the majority of sales, at 64% in volume terms, followed by mid watches on 29% and high watches holding the remaining 7% share. High watches continued to benefit from both wealthy Italians and foreign tourists coming to the country for luxury shopping, with the category registering 7% growth in current value terms. On the other hand, basic watches continued to appeal...
Euromonitor International’s Watchesin Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Watches by Price Band, Watches by type.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Watches market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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