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  5. > Market Focus: Trends and Developments in the Chilled and Deli Foods Sector in Ireland


This report brings together consumer insight and market data to provide a comprehensive brief of the Chilled & Deli Food market in Ireland. This allows for the rapid identification of key growth opportunities across major Chilled & Deli categories and their packaging.

Key Findings

The Chilled & Deli Food market in Ireland will register moderate growth as a result of the increasing preference for convenient products among consumers.
Though recent economic pressures have led consumers to seek out value for money products, quality remains an important consideration.
The penetration of private label products in the Irish Chilled & Deli Foods market is high, with Fermented Meat products taking the highest market share of private label products.
Flexible Packaging is the most commonly used packaging material across all categories in the Chilled & Deli Foods market.
Manufacturers will expand their product offerings with newer varieties of products to cater to consumer needs.


The busy lifestyles of Irish consumers will lead them to seek convenient products, which will drive moderate growth in the Chilled & Deli Foods market. Pre-packed Sandwiches is the largest category by value, while the Cured Meats category is forecast to register the fastest growth during 2013-2018. Chilled & Deli Food such as Prepared Salads will be increasingly used as meal replacements among health conscious consumers.

Reasons To Buy

This overview of the consumer and market dynamics of the Irish Chilled & Deli Food’s sector allows new entrants and established companies to gain rapid and comprehensive insight into the current state of the market and identify the key trends that will drive growth in the coming years.

Table Of Contents

Market Focus: Trends and Developments in the Chilled and Deli Foods Sector in Ireland
Table of Contents
Executive Summary
Future Outlook
Country Context
• Macro economic analysis
• Overview — consumption habits
Sector Analysis
• Overall value — volume analysis
• Value — volume analysis by categories
• Market share analysis
Consumer Overview
• Key trends
Private Label
• Private label vs. national brand penetration
• Growth analysis
Distribution Insight
• Leading retailers
• Key distribution formats by categories
Packaging Insight
• Key packaging material and type
• Top packaging closures and outers
Leading Players With Market Share
Data Appendix and Summary Methodology

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