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Store Cards in Greece

  • October 2016
  • -
  • Euromonitor International
  • -
  • 16 pages

Store cards remained non-existent in Greece in 2016, with no major interest being shown by issuers in the launch of such products. The unfavourable economics for card issuing banks to implement store card programmes with selected retailers remains a major obstacle to mass-market issuance and acceptance of store cards in Greece.

Euromonitor International’s Store Card Transactions in Greece report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Store Card Transactions market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Store Cards in Greece
STORE CARDS IN GREECE
Euromonitor International
October 2016

LIST OF CONTENTS AND TABLES

Trends
Executive Summary
Capital Controls Catapult Card Usage
Regulation Further Stimulates Growth of Card Transactions
Contactless Payments and the Digital Wallet Come To Life
Boom of E-banking and Slowdown of E-commerce Due To Capital Controls
Growth of Cards Set To Continue
Key Trends and Developments
Use of Cards Takes Off Amidst Capital Controls
Governmental Regulation To Stimulate Card Growth
Contactless Payments Accelerate and the Digital Wallet Launches on A Commercial Level in Greece
Market Indicators
Table 1 Number of POS Terminals: Units 2011-2016
Table 2 Number of ATMs: Units 2011-2016
Table 3 Value Lost to Fraud 2011-2016
Table 4 Card Expenditure by Location 2016
Table 5 Financial Cards in Circulation by Type: % Number of Cards 2011-2016
Table 6 Domestic versus Foreign Spend 2016
Market Data
Table 7 Financial Cards by Category: Number of Cards in Circulation 2011-2016
Table 8 Financial Cards by Category: Number of Accounts 2011-2016
Table 9 Financial Cards Transactions by Category: Value 2011-2016
Table 10 Financial Cards by Category: Number of Transactions 2011-2016
Table 11 Consumer Payments by Category: Value 2011-2016
Table 12 Consumer Payments by Category: Number of Transactions 2011-2016
Table 13 M-Commerce by Category: Value 2013-2016
Table 14 M-Commerce by Category: % Value Growth 2013-2016
Table 15 Financial Cards: Number of Cards by Issuer 2011-2015
Table 16 Financial Cards: Number of Cards by Operator 2011-2015
Table 17 Financial Cards: Card Payment Transactions Value by Operator 2011-2015
Table 18 Financial Cards: Card Payment Transactions Value by Issuer 2011-2015
Table 19 Forecast Financial Cards by Category: Number of Cards in Circulation 2016-2021
Table 20 Forecast Financial Cards by Category: Number of Accounts 2016-2021
Table 21 Forecast Financial Cards Transactions by Category: Value 2016-2021
Table 22 Forecast Financial Cards by Category: Number of Transactions 2016-2021
Table 23 Forecast Consumer Payments by Category: Value 2016-2021
Table 24 Forecast Consumer Payments by Category: Number of Transactions 2016-2021
Table 25 Forecast M-Commerce by Category: Value 2016-2021
Table 26 Forecast M-Commerce by Category: % Value Growth 2016-2021
Sources
Summary 1 Research Sources












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Store Card

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