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Fleet Management in Europe

  • November 2015
  • -
  • Berg Insight AB
  • -
  • 190 pages

Highlights from the tenth edition of this report:

Insights from 50 new executive interviews with market leading companies

New data on vehicle populations and commercial fleets in Europe

Comprehensive overview of the fleet management value chain and key applications

In-depth analysis of market trends and key developments

Updated profiles of 94 aftermarket fleet management solution providers Summary of OEM propositions from truck, trailer and construction equipment brands

Revised market forecasts lasting until 2019


Executive summary

The installed base of FM systems to double in the next 5 years

Fleet management is an ambiguous term used in reference to a wide range of solutions for different vehicle-related applications Berg Insight’s definition of a fleet management solution is a vehicle-based system that incorporates data logging, satellite positioning and data communication to a backoffice application The history of fleet management solutions goes back several decades On-board vehicle computers first emerged in the 1980s and were soon connected to various satellite and terrestrial wireless networks

Today mobile networks can provide ubiquitous online connectivity at a reasonable cost and mobile computing technology delivers very high performance, as well as excellent usability All of these components combined enable the delivery of vehicle management, transport management, driver management and mobile workforce management applications linking vehicles and enterprise IT systems Commercial vehicle fleets play an essential role in the European economy According to official statistics there were 361 million commercial vehicles in use in EU23+2 in 2011

The 59 million medium and heavy trucks accounted for more than 75 percent of all inland transports, forming a € 250 billion industry Approximately 08 million buses and coaches stood for 93 percent of all passenger kilometres Last but not least, the greater part of the 295 million light commercial vehicles (LCV) in Europe was used by mobile workers and for activities such as distribution of goods and parcels

Berg Insight is of the opinion that the European fleet management market has entered a growth period that will last for several years to come Individual markets may however suffer temporary setbacks, depending on the local economic developments The number of fleet management systems in active use is forecasted to grow at a compound annual growth rate of 151 percent from 440 million units at the end of 2014 to 890 million by 2019 The penetration rate in the total population of non-privately owned commercial vehicles is estimated to increase from 148 percent in 2014 to 284 percent in 2019

A group of international aftermarket solution providers have emerged as the leaders on the European fleet management market TomTom Telematics was the fastest growing vendor also in 2014 and has climbed to the number one spot in Europe ahead of Masternaut Transics is ranked as the largest player in the heavy trucks segment with an estimated 90,000 active units installed Other significant players include European companies such as Trakm8, Microlise, Quartix, Tantalum Corporation, Orange Business Services, Vehco and Finder and international players like Trimble and Navman Wireless from the US, Astrata Europe from Singapore and the South African telematics providers DigiCore and MiX Telematics

All major truck manufacturers on the European market offer OEM telematics solutions as a part of their product portfolio Mercedes-Benz, Volvo and Scania launched their first products in the 1990s followed by MAN in 2000, Renault Trucks in 2004, DAF Trucks in 2006 and Iveco in 2008 A major trend in the past years has been the announcements of standard line fitment of fleet management solutions Since the end of 2011, Scania is rolling out the Scania Communicator as standard on all European markets and includes a ten year basic service subscription The new generation of the Actros trucks from Mercedes-Benz contains the FleetBoard vehicle computer as standard in all EU27 countries since October 2011 Volvo is going in the same direction offering Dynafleet as standard in Europe MAN TeleMatics is since July 2012 standard on the truck model TGX EfficientLine including a 4-month trial for the service DAF Trucks will launch a completely new in-house developed solution in Q4-2015 that will become standard on the larger truck models The consolidation trend continues and numerous M&A activities took place in 2015 Fleetmatics acquired Ornicar in February 2015 – a local FM solution provider in France adding around 15,000 vehicle subscriptions In March 2015, a decision was made to merge the two Danaher Corporation owned companies Navman Wireless and Teletrac

Later in April, Orange Business Services acquired OCEAN that now operates as a subsidiary with the OCEAN brand name Novatel Wireless announced a bid to acquire Digicore in June in a deal worth US$ 87 million In the same month, Viasat announced to have acquired a controlling interest in Cefin Systems Goldman Sachs Merchant Banking Division and GRO Capital announced the acquisition of Trackunit from the founders of the company in July Thermo King acquired Celtrak in October The latest transaction was done in November when Fleetmatics acquired Visirun in Italy adding 28,000 subscriptions and 3,000 clients

Table Of Contents

Fleet Management in Europe
Index
Table of Contents
Table of Contents i
List of Figures viii
Executive summary 1
1 Commercial vehicle fleets in Europe 3
11 Light commercial vehicles 7
12 Medium and heavy trucks 8
13 Buses and coaches 10
14 Trailers and semi-trailers 11
15 Off-road construction and agriculture equipment 12
16 Ownership structure 13
161 Statistical estimates by industry and company size 14
162 Light commercial vehicle fleets 16
163 Medium and heavy commercial vehicle fleets 17
2 Fleet management solutions 19
21 Fleet management infrastructure 19
211 Vehicle segment 20
212 GNSS segment 23
213 Network segment 24
214 Backoffice segment 27
22 Vehicle management 28
221 Vehicle diagnostics and maintenance planning 28
222 Security tracking 29
23 Driver management 29
231 Driving data registration and analysis 29
232 Eco-driving schemes 30
233 Insurance risk management 30
24 Operations management 30
241 Routing and navigation 31
242 Transport management 31
243 Mobile workforce management 32
25 Regulatory compliance and reporting 32
251 Digital tachograph data download 33
252 Electronic toll collection 35
253 Other applications 37
26 Business models 38
3 Market forecasts and trends 39
31 Market analysis 39
311 Fleet management installed base and unit shipments 39
312 Regional market dynamics 40
313 Fleet management vendor market shares 41
314 Trailer telematics shipments, installed base and vendor market shares 43
32 Market drivers and barriers 44
321 Macroeconomic environment 44
322 Regulatory environment 45
323 Competitive environment 46
324 Technology environment 47
33 Value chain analysis 48
331 Telematics industry players 48
332 Automotive industry players 53
333 Telecom industry players 53
334 IT industry players 57
34 Future industry trends 58
341 OEM fleet telematics market developments 58
342 LCV manufacturers collaborating with aftermarket players 58
343 Go-to-market strategy and pricing model evolution 59
344 The emergence of alliances among FM solution vendors 59
345 Insurance telematics for commercial fleets 60
346 Fleet management services based on mobile app platforms 60
347 Big data in the fleet management sector 61
348 More Pan-European players to enter the scene 61
349 Mergers and acquisitions to continue in 2016 62
3410 The long-term evolution of the fleet management ecosystem 62
4 OEM products and strategies 65
41 Truck manufacturers 65
411 Daimler Group 65
412 Volvo Group 69
413 Scania 71
414 MAN Truck and Bus 73
415 DAF Trucks 75
416 Iveco 76
42 Construction equipment manufacturers 78
421 Bobcat 78
422 Caterpillar 78
423 Deere and Company 79
424 Hyundai Construction Equipment 80
425 JCB 81
426 Komatsu 81
427 Volvo CE 82
43 Trailer manufacturers 83
431 Schmitz Cargobull 83
432 Krone 84
433 Kögel 85
44 OE suppliers 86
441 Actia 86
442 Continental 87
443 Stoneridge Electronics 87
444 WABCO 88
45 Hardware and software providers 88
451 Advantech 89
452 Aplicom 90
453 CalAmp 91
454 ERM Advanced Telematics 92
455 Falcom 92
456 IAV 93
457 John Deere Electronic Solutions 93
458 Mobile Devices 93
459 Pointer Telocation 94
4510 Quake Global 96
4511 Squarell Technology 96
5 International aftermarket solution providers 97
51 Astrata Europe 97
52 DigiCore (Ctrack) 100
53 Fleetmatics 103
54 Garmin and partners 105
55 Geotab 106
56 Masternaut 108
57 MiX Telematics 113
58 Navman Wireless 115
59 Telogis 117
510 Teletrac 120
511 TomTom Telematics 121
512 Transics - a WABCO company 124
513 Trimble 127
514 Vehco 130
6 Regional aftermarket solution providers 133
61 Benelux and France 134
611 EasyFleet 135
612 Eliot 136
613 GeoDynamics 136
614 GPS-Buddy 137
615 Groeneveld ICT Solutions 137
616 Inter-Data 138
617 IT Mobile 139
618 Micpoint 139
619 Novacom 140
6110 OCEAN 141
6111 Orange Business Services 142
6112 Ornicar 143
6113 RAM Mobile Data 143
6114 RouteVision 144
6115 Sabatier Geolocalisation 145
6116 Sedimap 145
6117 SoFleet (Synox Group) 146
6118 SuiviDeFlottenet 146
6119 TEKSAT 147
6120 Telefleet 148
6121 Traqueur 148
62 Germany and Central Europe 149
621 AROBS Transilvania Software 151
622 CVS Mobile 152
623 ETA Automatizari Industriale 153
624 Finder 153
625 Framelogic 154
626 GPS Bulgaria 155
627 i-Cell 156
628 ICOM 157
629 Idem Telematics 158
6210 Logifleet 159
6211 Mireo 160
6212 mobileObjects 160
6213 Openmatics 161
6214 SAS Grup 161
6215 Sherlog Trace 162
6216 Spedion 163
6217 WebEye International 163
6218 Yellowfox 164
63 The Mediterranean 165
631 Detector 166
632 Frotcom International 166
633 G4S Telematix 167
634 GET Italia 167
635 GMV 168
636 Inosat 168
637 Locatel 169
638 Loqus 170
639 Macnil - Zucchetti Group 170
6310 MobileFleet 171
6311 Movildata 171
6312 Satdata 172
6313 Targa Telematics 172
6314 Tecmic 173
6315 Viasat Group 173
6316 Visirun 174
6317 Vodafone Automotive 175
64 Nordic countries 176
641 EcoFleet 177
642 Fleet 101 178
643 Fleetech 178
644 GateHouse 178
645 Locus 179
646 Total Car 179
647 Trackunit 180
65 UK and Ireland 181
651 Aeromark 182
652 BigChange 183
653 Blue Tree Systems 183
654 Celtrak 184
655 Crystal Ball 185
656 GreenRoad 185
657 Isotrak 187
658 Matrix Telematics 188
659 Microlise 188
6510 Quartix 189
6511 RAM Tracking 189
6512 Satmo 190
6513 Tantalum Corporation 190
6514 Trakm8 191
6515 Transpoco 192
6516 Webtech Wireless 192
6517 Wejo Fleet 194
Glossary 195
Index

List of Figures

Figure 11: Commercial vehicles in use (EU23+2 2011) 4
Figure 12: New registrations of commercial vehicles (EU23+2 2014) 5
Figure 13: Commercial vehicle market trends by country (EU23+2 2014) 6
Figure 14: LCV manufacturer market shares (EU27+2 2013) 7
Figure 15: Trucks (>35t) market shares, by group and brand (EU15+2 2013) 8
Figure 16: Trucks (35-16t) market shares, by group and brand (EU15+2 2013) 9
Figure 17: Trucks (>16t) market shares, by group and brand (EU15+2 2013) 9
Figure 18: Bus and coach market shares, by group and brand (EU15+2 2013) 10
Figure 19: Trailer manufacturer production volumes and market share (EU23+2 2014) 11
Figure 110: Off-road equipment shipments by category (EU27+2 2014) 12
Figure 111: CVs and average fleet size by industry and company size (EU27 2006) 15
Figure 112: Examples of typical organisations for different LCV fleet sizes 16
Figure 113: Examples of typical organisations for different HCV fleet sizes 17
Figure 21: Fleet management infrastructure overview 20
Figure 22: Examples of FM unit form factors 21
Figure 23: Data interfaces used by FM units 22
Figure 24: Examples of devices connected to FM-units 23
Figure 25: Mobile network operators (EU23+2 2014) 25
Figure 26: Example of FM backoffice segment 27
Figure 27: Digital tachograph smart cards issued (EU23+2 Q4-2013) 34
Figure 28: Nationwide Toll systems for trucks in Europe (2015) 35
Figure 31: Fleet management shipments and penetration rate (EU27+2 2013-2019) 40
Figure 32: Fleet management installed base and penetration rate by region (Q4-2014) 41
Figure 33: Top-25 fleet management providers, by installed base (EU27+2 Q4-2014) 42
Figure 34: Trailer Telematics shipments and penetration rate (EU27+2 2013-2019) 43
Figure 35: Top-5 trailer telematics providers, by installed base (EU27+2 Q4-2014) 44
Figure 36: Financial data for leading telematics industry players (2014) 49
Figure 37: FM mergers and acquisitions in Europe (2013-2015) 52
Figure 38: Mobile operators in Europe by M2M subscriber base (Q4-2014) 54
Figure 39: Examples of fleet management offerings by mobile operators (2015) 56
Figure 51: Masternaut Connect overview 109
Figure 52: Enterprise customers across major industry verticals 111
Figure 53: TomTom WEBFLEET, PRO 8275 TRUCK and LINK 510 123
Figure 54: Transics TX-SKY and TX-GO 126
Figure 61: Active FM systems by region (Europe 2010-2019) 133
Figure 62: Active FM systems in Benelux and France (2010-2019) 134
Figure 63: Active FM systems in Germany and Central Europe (2010-2019) 150
Figure 64: Active FM systems in the Mediterranean (2010-2019) 165
Figure 65: Active FM systems in the Nordic countries (2010-2019) 176
Figure 66: Active FM systems in the UK and Ireland (2010-2019) 181

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