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Car Rental in Spain, Euromonitor International

  • October 2014
  • -
  • Euromonitor International
  • -
  • 12 pages

It was another challenging year in 2013 for car rental companies operating in Spain. The increase in the numbers of inbound tourists and travellers with special focus in cities such as Barcelona, Malaga and Palma de Mallorca. This was important for rental car operators as it helped to compensate for the continued drop in demand for domestic and business rentals as result of the economic crisis. However, tourists continued to limit the number of days they rent a car and book small or economical...

Euromonitor International's Car Rental in Spain report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Car Rental by Category, Car Rental by Channel.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Car Rental market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Car Rental in Spain, Euromonitor International
CAR RENTAL IN SPAIN

October 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Prospects
Category Data
Table 1 Car Rental Sales by Category and Location: Value 2008-2013
Table 2 Car Rental Sales by Channel: Value 2008-2013
Table 3 Structure of Car Rental Market 2008-2013
Table 4 Car Rental NBO Company Shares: % Value 2009-2013
Table 5 Car Rental Brands by Key Performance Indicators 2013
Table 6 Forecast Car Rental Sales by Category and Location: Value 2013-2018
Table 7 Forecast Car Rental Sales by Channel: Value 2013-2018
Executive Summary
New Record in Terms of International Arrivals
Domestic Tourism Continues To Affect Overall Travel and Tourism
Low Cost Trend Increases Its Presence
Online Proliferation Intensifies Price Competition
Social Networks Are Increasingly Being Used An Important Marketing Tool
SWOT
Summary 1 Spain: SWOT
Demand Factors
Table 8 Leave Entitlement: Volume 2008-2013
Table 9 Holiday Takers by Age 2008-2013
Table 10 Seasonality of Trips: % Breakdown 2008-2013
Balance of Payments
Table 11 Balance of Tourism Payments: Value 2008-2013
Definitions
Sources
Summary 2 Research Sources












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