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Mafad Trading Co Ltd has announced that its main priorities are growth, productivity and providing superior value-added services for both its franchisees and its end customers. The company's overriding goal, meanwhile, is to become the premium manufacturer of ice cream in Saudi Arabia. With regards to further expanding its presence in the country, the company is set to continue benefiting from its franchising model. However, being the leading foodservice player in terms of outlet numbers, Mafad...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Consumer Foodservice by Location, Consumer Foodservice by Type.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Consumer Foodservice market;
* Pinpoint growth sectors and identify factors driving change;
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* Use five-year forecasts to assess how the market is predicted to develop.
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