Table of Contents
The company is focused on its branch network around the country and providing above-average customer service. The company also increased its presence on social networks to get closer to young customers and potential customers. Innovation in product and services development as well as in communication to existing and potential customers were Tarjeta Naranja’s key strategies in 2014, with the main objective to expand its market share in Amba.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Financial Cards in Circulation, M-Commerce, Transactions.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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