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World Cigarettes - Guatemala 2014

  • November 2014
  • -
  • GlobalData
  • -
  • 29 pages

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Summary

“Cigarettes in Gautemala” is a new report by ERC that focuses on the extent to which Gautemala Cigarettes market has evolved in line with changing smoking habits, the competitive environment and economic developments, as well as analyzing the implications market realignments have had on top multinational companies.

Key Findings

- Annual per capita consumption is estimated at 226 pieces in 2013 and is low by international comparison, although if contraband sales are included it would be 282 pieces year.

- ERC estimates that 24.5% of the adult (18+) population in Guatemala was smokers in 2013. This is equivalent to an adult smoking population of 1.98 million, comprising 1.31 million adult males and 670,000 adult female smokers.

- The prospects for the market are for a fall in sales to 3.02 billion pieces by 2023, representing a decline of 7.2% on 2013 levels.

Synopsis

- “Cigarettes in Guatemala” report is a qualitative report providing extensive and highly detailed consumption data on the Cigarettes industry in Guatemala.

- This report is the result of ERC's extensive market research covering Cigarettes across Gautemala .The report provides consumption data based upon a unique combination of industry research, fieldwork, market sizing work and our in-house expertise in the Cigarettes Industry in order to offer extensive data about the trends and dynamics affecting the Cigarettes industry.

- This report is aimed at companies operating in the Cigarettes industry and for new companies considering entry into Cigarettes industry.

- This report provides detailed data of the manufacturers operating in the Cigarettes industry in Guatemala.

- This report also provides market size of the Cigarettes industry in Guatemala along with other data relating to the regulations, retail price, smoking population, production and trade and forecast data.

Reasons To Buy

- Cigarettes companies require a detailed understanding of Cigarettes consumption in order to align their sales and marketing efforts with the latest trends in the market. This report clarifies in detail, by region and company, where the growth opportunities are in Cigarettes industry to enable effective marketing plan

- As consumers' product demands evolve, the dynamics between different countries also change - favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the shifting market dynamics is key to ensuring maximum sales in the future

- The differing growth rates in overall regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes for marketers

- The report provides the latest data on market dynamics in the Cigarettes industry across Gautemala, providing marketers with essential data in order to understand their own position in the market and to identify where to compete in the future

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