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Womenswear in Thailand

  • February 2016
  • -
  • Euromonitor International
  • -
  • 33 pages

Womenswear in Thailand recorded positive current value growth in 2015, supported by fast fashion trends. Improvements in the macroeconomic environment and urbanisation accelerated demand. A number of Thai women, particularly in urban areas, are fashion conscious and tend to spend more time outside of the home. They have many activities such as working and socialising. Therefore, they tend to purchase more womenswear. Female consumers are spoilt for choice by the availability of various designs...

Euromonitor International's Womenswear in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Women's Nightwear, Women's Outerwear, Women's Swimwear, Women's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Womenswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Womenswear in Thailand
WOMENSWEAR IN THAILAND
Euromonitor International
February 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Womenswear: Volume 2010-2015
Table 2 Sales of Womenswear: Value 2010-2015
Table 3 Sales of Womenswear: % Volume Growth 2010-2015
Table 4 Sales of Womenswear: % Value Growth 2010-2015
Table 5 NBO Company Shares of Womenswear: % Value 2011-2015
Table 6 LBN Brand Shares of Womenswear: % Value 2012-2015
Table 7 NBO Company Shares of Women's Nightwear: % Value 2011-2015
Table 8 LBN Brand Shares of Women's Nightwear: % Value 2012-2015
Table 9 NBO Company Shares of Women's Outerwear: % Value 2011-2015
Table 10 LBN Brand Shares of Women's Outerwear: % Value 2012-2015
Table 11 NBO Company Shares of Women's Swimwear: % Value 2011-2015
Table 12 LBN Brand Shares of Women's Swimwear: % Value 2012-2015
Table 13 NBO Company Shares of Women's Underwear: % Value 2011-2015
Table 14 LBN Brand Shares of Women's Underwear: % Value 2012-2015
Table 15 Forecast Sales of Womenswear: Volume 2015-2020
Table 16 Forecast Sales of Womenswear: Value 2015-2020
Table 17 Forecast Sales of Womenswear: % Volume Growth 2015-2020
Table 18 Forecast Sales of Womenswear: % Value Growth 2015-2020
Central Retail Corp in Apparel and Footwear (thailand)
Strategic Direction
Key Facts
Summary 1 Central Retail Corp: Key Facts
Summary 2 Central Retail Corp: Operational Indicators
Retail Operations
Internet Strategy
Competitive Positioning
Summary 3 Central Retail Corp: Competitive Position 2015
Icc International Pcl in Apparel and Footwear (thailand)
Strategic Direction
Key Facts
Summary 4 ICC International PCL: Key Facts
Summary 5 ICC International PCL: Operational Indicators
Retail Operations
Internet Strategy
Competitive Positioning
Summary 6 ICC International PCL: Competitive Position 2015
Nike Inc in Apparel and Footwear (thailand)
Strategic Direction
Key Facts
Summary 7 Nike Inc: Key Facts
Summary 8 Nike Inc: Operational Indicators
Retail Operations
Summary 9 Nike Inc: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 10 Nike Inc: Competitive Position 2015
Executive Summary
Apparel and Footwear Observes Respectable Growth
Aggressive Marketing Activities Help Contribute To Growth
Local Brands Lead As Emerging International Brands Increase Their Presence
Companies Place Increasing Focus on Omni-channel Retailing
Apparel and Footwear Will Maintain Good Momentum Over the Forecast Period
Key Trends and Developments
Economic Situation and Bomb Explosion in Bangkok Hamper Apparel and Footwear
"athleisure" Trend Takes Off As Consumers Grow More Active
Apparel and Footwear Witnesses Dynamic Strategic Moves From Both Local and International Players
Market Data
Table 19 Sales of Apparel and Footwear by Category: Volume 2010-2015
Table 20 Sales of Apparel and Footwear by Category: Value 2010-2015
Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2010-2015
Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2010-2015
Table 23 NBO Company Shares of Apparel and Footwear: % Value 2011-2015
Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2012-2015
Table 25 Distribution of Apparel and Footwear by Format: % Value 2010-2015
Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2015
Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2015-2020
Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2015-2020
Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2015-2020
Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 11 Research Sources












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