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Global Packaged Water Report 2015 ; Comprehensive Analysis of Trends in the Global Packaged Water Market Including Long-term Forecasts

  • October 2015
  • 901 pages
  • GlobalData
Report ID: 2515773

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Summary
Packaged water volumes just failed to overtake carbonates as the leading global beverage in 2014, with the category registering an increase of 7%. The main five countries in this category - China, USA, Germany, Italy and India - took a share of almost 50% of global volumes. Despite a slowdown in growth from the main China market, Asia increased its share of packaged water to almost 35%, while West Europe rebounded from its losses in 2013 to record annual growth of almost 2% in 2014. East Europe also witnessed a 2% expansion, mostly driven by increasing interest in healthy living in Turkey and Poland.

Key Findings
- Emerging markets are continuing to make strong progress in the global packaged water category, with India, Indonesia, Nigeria and Turkey performing particularly well.

- Strong economic growth and fierce competition between producers is helping to push volumes higher, while a lack of safe drinking water in these countries also drives consumers towards this category

- Carbonated water has seen a rather mixed performance during the year. While volumes edged forwards on a global basis, the main European markets continued to suffer losses. West Europe, in particular, drove the decline, with German and Italian consumers shifting their preferences to low-carbonated products. However, growth for carbonated water in Asia and North America somewhat compensated for these losses, mostly thanks to China, Japan and the USA

- PET continued as the dominant pack material in 2014, although environmental concerns have led some consumers to adopt light-weighting of PET in some markets. Eco-packaging is gaining increasing attention with thinner PET bottles benefitting from lower petroleum use in production and easier disposal

Synopsis
Canadean's Global Packaged Water report covering over 80 countries, provides:

- Top line production, import, export and consumption volume from 2009-2014 with forecasts to 2018

- 2013-2014 volume data by segment, flavour, key company, packaging and distribution (on-/off-premise), with 2015 forecasts

- Details of key new product launches in 2014 by company

- Overview of the competitive landscape in the Packaged Water market, with analysis of key company performance

- Insightful and valuable analysis of the drivers behind both current and emerging trends in the Packaged Water market

Reasons To Buy
- The Global Packaged Water report allows you to evaluate forecast projections to 2018, enhancing your understanding of the evolving trends and consumption patterns

- The report is arranged by region, with accompanying country profiles giving you a comprehensive view of current and emerging trends and opportunities to support your corporate strategic planning

- Identify the current and emerging trends and future growth opportunities in the global packaged water market to assess the likely impact on your company's performance

- Interrogate the data to understand both the historic and likely future performance of the global packaged water industry by region and country to support your long-term strategic planning

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