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  4. > Strategic Analysis of the North American and European Tire Pressure Monitoring Systems Aftermarket

Market Size to Triple Over the Next 5 to 7 Years

This research service analyzes the tire pressure sensors aftermarket in North America and Europe. Frost & Sullivan forecasts high growth in both regions because of battery expiration in North America and winter tire sales in Europe. The study includes unit shipment and revenue forecasts; pricing, distribution channel, and market share analyses; market drivers and restraints; and demand factors such as vehicles in operation and age. The base year is 2013, with forecasts from 2014 through 2020. Historical data is included (2010-2012). The study also presents a technology roadmap for tire pressure monitoring systems, analyzing how adoption rates of competing products could impact sensor demand over the long term.

Key Findings
Tire pressure sensors is one of the fastest-growing product lines in the automotive aftermarket.
Total Tire Pressure Monitoring System Market: Key Takeaways, North America and Europe, 2013

1 Manufacturer-level revenue across both regions totaled $ million in 2013 on unit shipments of million. By 2020, Frost & Sullivan forecasts manufacturer-level revenue to total $ million on unit shipments of million, making tire pressure sensors one of the fastest-growing product lines in the automotive aftermarket.
2 The North American aftermarket is more mature than Europe’s, accounting for about % of 2013 unit shipments, because legislation mandating tire pressure monitoring systems (TPMS) takes effect to years sooner in the United States. By 2020, the European aftermarket will begin to catch up to North America and will account for approximately one-third of total unit shipments.
3 Application-specific, direct-fit sensors made up approximately % of unit shipments in North America and Europe in 2013, with universal-fit, programmable parts accounting for about 25% of demand. However, universal-fit sensors will gain considerable ground against direct-fit products in the coming years, which will reduce entry barriers for manufacturers, distributors, and installers, and increase the overall level of competition in the aftermarket.
4 Manufacturer-level prices are more than % higher in Europe than in North America because unit shipment volumes in Europe are still very low. However, prices in both regions will gradually decline as replacement rates rise, demand increases, and more competitors enter the aftermarket.
5 Original equipment suppliers (OES) is the largest sales channel because of low replacement rates over the historical period, making it a dealer part for most customers. That will change over the next to years because of battery expiration in North America and winter tire sales in Europe, causing warehouse distributors (WDs) in the independent aftermarket to carry TPMS sensors in larger volumes for resale to tire shops, service chains, and independent repair facilities.
6 Schrader International is the market leader in both regions because it supplies tire pressure sensors as original equipment to more automakers than any other manufacturer. It also has a larger network of WDs selling its parts. However, the company is likely to face increasing competition from low-cost suppliers of universal-fit sensors using offshore labor to underprice them.

Table Of Contents

Strategic Analysis of the North American and European Tire Pressure Monitoring Systems Aftermarket
1. EXECUTIVE SUMMARY

Executive Summary
Key Findings
Market Engineering Measurements
Legislation Overview
Total Market Unit Shipment Snapshot
Top Competitors
Comparative Analysis by Region
Key Findings and Future Outlook

2. RESEARCH SCOPE, OBJECTIVES, BACKGROUND, AND METHODOLOGY

Research Scope, Objectives, Background, and Methodology
Research Scope
Research Aims and Objectives
Key Questions This Study Will Answer
Research Background
Research Methodology
Key Distribution Groups Compared in this Study

3. DEFINITIONS AND SEGMENTATION

Definitions and Segmentation
Product Segmentation
Definitions
Vehicle Segmentation

4. MARKET OVERVIEW

Market Overview
Market Structure
Product Roadmap
Direct TPMS Sensors by Type
Legislative Timeline

5. DEMAND ANALYSIS?TOTAL TPMS MARKET

Demand Analysis?Total TPMS Market
North America?VIO by Country
United States?VIO by Model Year
United States?VIO by Age
United States?VIO by Brand
North America?Average Age of Vehicles
United States?Average Annual Use
Europe—VIO Forecast
Europe?VIO by Brand
Europe?VIO by Age
Europe?Average Vehicle Age by Country
Demand Analysis

6. DRIVERS AND RESTRAINTS?TOTAL TPMS AFTERMARKET

Drivers and Restraints?Total TPMS Aftermarket
North American Market Drivers
North American Drivers Explained
North American Market Restraints
North American Restraints Explained
European Market Drivers
European Drivers Explained
European Market Restraints
European Restraints Explained

7. FORECASTS AND TRENDS—TOTAL TPMS AFTERMARKET

Forecasts and Trends—Total TPMS Aftermarket
Market Engineering Measurements
Total TPMS Aftermarket—Unit Shipment Scenario Analysis
Forecast Scenario Assumptions to 2020
Total TPMS Aftermarket Unit Shipment Forecast by Region
Total TPMS Aftermarket Revenue Forecast by Region
Total Unit Shipment and Revenue Forecast Discussion
TPMS Aftermarket Pricing Trends and Forecast
Pricing Trends and Forecast Discussion
TPMS Aftermarket Revenue Split by Distribution Channel
Distribution Channel Revenue Forecast Discussion

8. MARKET SHARE AND COMPETITIVE ANALYSIS—TOTAL TPMS MARKET

Market Share and Competitive Analysis—Total TPMS Market
Competitive Environment
Mergers and Acquisitions
Competitive Analysis—Market Share
OEM Supplier Database
SWOT Analysis
Competitive Factors and Assessment
Case Study—Advantage PressurePro

9. NORTH AMERICAN TPMS AFTERMARKET

North American TPMS Aftermarket
North American TPMS Aftermarket—Key Findings
North American TPMS Aftermarket—Unit Shipment Forecast
North American TPMS Aftermarket—Revenue Forecast
North American TPMS Aftermarket—Unit Shipment and Revenue Forecast Discussion
North American TPMS Aftermarket—Installation Rate by System Type
North American TPMS Aftermarket—Installation Rate by System Type Discussion
North American TPMS Aftermarket—Pricing Trends and Forecast
North American TPMS Aftermarket—Pricing Trends and Forecast Discussion
North American TPMS Aftermarket—Percent Revenue Split by Distribution Channel
North American TPMS Aftermarket—Percent Revenue Split by Distribution Channel Discussion
North American TPMS Aftermarket—Supplier Market Share
North American TPMS Aftermarket—Supplier Market Share Discussion

10. EUROPEAN TPMS AFTERMARKET

European TPMS Aftermarket
European TPMS Aftermarket—Key Findings
European TPMS Aftermarket—Unit Shipment Forecast
European TPMS Aftermarket—Revenue Forecast
European TPMS Aftermarket—Unit Shipment and Revenue Forecast Discussion
European TPMS Aftermarket—Winter Tire Legislation in Europe
European TPMS Aftermarket—Installation Rate by System Type
European TPMS Aftermarket—Installation Rate by System Type Discussion
European TPMS Aftermarket—Pricing Trends and Forecast
European TPMS Aftermarket—Pricing Trends and Forecast Discussion
European TPMS Aftermarket—Percent Revenue Split by Distribution Channel
European TPMS Aftermarket—Percent Revenue Split by Distribution Channel Discussion
European TPMS Aftermarket—Supplier Market Share
Tire pressure monitoring systems Aftermarket—Supplier Market Share Discussion

11. CONCLUSIONS AND FUTURE OUTLOOK—TOTAL TPMS MARKET

Conclusions and Future Outlook—Total TPMS Market
Total TPMS Aftermarket Aftermarket—Conclusions and Future Outlook
The Last Word—3 Big Predictions
Legal Disclaimer
Appendix
Schrader International
Continental
TRW
Pacific Industrial
List of Abbreviations and Acronyms Used
Global Aftermarket Research Program
Market Engineering Methodology

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