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  5. > Japan Probiotics Market – Segmented By Product Type, Applications And Ingredients (2015-2020)

Japan is the largest market for probiotics in Asia-Pacific, with an estimated share of about 47% in 2015, though growth in demand in the region is expected to be the slowest. The largest share by product type is accounted for by functional foods & beverages, estimated at 36% in 2015, with consumption of yogurt being highly widespread in the region. In terms of growth, however, demand for dietary supplements is likely to outpace other segments. By application, regular usage of probiotics is most common in Japan, wit6h preventive and therapeutic measures also gaining wider acceptance.

Probiotics is defined by the United Nation’s Food and Agriculture Organization (FAO) as “live microorganisms, which, when administered in adequate amounts, confer a health benefit on the host.” Prevention and cure of disorders, such as lactose intolerance and inflammatory bowel disease are some of the benefits offered by probiotics, with rising health-consciousness levels and wider access to probiotic dietary supplements being the major factors sustaining growth. The past decade has been witness to the launch of more than 500 food & beverage probiotic products, which have garnered exceptional response in terms of acceptance. Some of the factors implicated in causes of digestive disorders, bloating and reduction in resistance to infections include poor and not-in-time diet, age and stress levels. Studies have revealed that consuming products enhanced with probiotics has been successful in moderating these conditions to a large extent.

Manufacturers and suppliers of functional foods, in particular, have gained wider margins because of the seal of approval granted to probiotics. However, the players would need to focus on product innovations in order to account for greater market share in the dynamic and ever-evolving field of probiotics. In fact, companies, such as Japan-based Yakult Honsha and Denmark-based CHR Hansen have been successful in developing patented strains of microorganisms, with the claim of having effect on specific health conditions. In addition, a raft of probiotic ingredient suppliers has also demonstrated success in developing bespoke strains of microorganisms capable of being incorporated into a range of food products.

Key Deliverables in the Study

- Market analysis for the Japan Probiotics Market, with region specific assessments and competition analysis on global and regional scales.
- Market definition along with the identification of key drivers and restraints
- Identification of factors instrumental in changing the market scenarios, rising prospective opportunities, and identification of key companies that can influence this market on a global and regional scale
- Extensively researched competitive landscape section with profiles of major companies along with their market shares
- Identification and analysis of the macro and micro factors that affect the Japan Probiotics Market on both global and regional scales
- A comprehensive list of key market players along with the analysis of their current strategic interests and key financial information
- A wide-ranging knowledge and insights about the major players in this industry and the key strategies adopted by them to sustain and grow in the studied market
- Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped.

Table Of Contents

Japan Probiotics Market - Segmented By Product Type, Applications And Ingredients (2015-2020)
1. Introduction
1.1 Description
1.2 Research Methodology
1.3 Report Outline

2. Executive Summary

3. Market Overview
3.1 Current Market Scenario
3.2 Factors Driving the Probiotics Market
3.2.1 Wider Acceptance and Convenience Offered
3.2.2 Functional Foods and Beverages Growing in Popularity
3.2.3 Population of Aging Baby Boomers, the Major Consumers, On the Rise
3.2.4 Preference for Probiotic Products Gaining from Evolving Applications
3.3 Factors Restraining the Probiotics Market
3.3.1 Consumer Awareness Still Lacking
3.3.2 Effectiveness of Probiotics Comes Under the Scanner
3.4 Opportunities for the Probiotics Market
3.4.1 United States Offers Enormous Prospects
3.5 Porter's Five Forces
3.5.1 Bargaining Power of Suppliers
3.5.2 Bargaining Power of Consumers
3.5.3 Threat of New Entrants
3.5.4 Threat of Substitute Products and Services
3.5.5 Degree of Competition
3.6 Industry Value Chain Analysis

4. Japan Market Analysis
4.1 By Product Type
4.1.1 Animal Feed
4.1.2 Dietary Supplements
4.1.3 Functional Foods and Beverages
4.1.4 Specialty Nutrients
4.2 By Applications
4.2.1 Preventive
4.2.2 Regular
4.2.3 Therapeutic
4.3 By Ingredients
4.3.1 Bifidobacteria
4.3.2 Lactobacilli
4.3.3 Others

5. Policies and Regulations

6. Competitor Analysis
6.1 Market Shares of Leading Global Players
6.2 Strategies Adopted by Leading Global Players

7. Company Profiles
7.1 American Biologics
7.2 Arla Foods
7.3 Bel Group (Fromageries Bel)
7.4 Bio-Energy Systems Inc
7.5 Bio-K+ International Inc
7.6 BioGaia AB
7.7 Bongrain SA
7.8 CHR Hansen Holdings A/S
7.9 Calpis Co Ltd
7.10 China-Biotics Inc
7.11 Chobani
7.12 Country Life
7.13 Dairy Crest Group Plc
7.14 Dean Foods
7.15 DuPont Danisco
7.16 Enzymatic Therapy Inc
7.17 Fage
7.18 Fonterra Cooperative Group
7.19 FrieslandCampina
7.20 Ganeden Biotech
7.21 Garden of Life Inc
7.22 General Mills Inc
7.23 Groupe Danone
7.24 Jarrow Formulas
7.25 Johanna Foods Inc
7.26 Kirkman Laboratories
7.27 Lallemand Health Solutions (Formerly Institut Rosell-Lallemand)
7.28 Lifeway Foods
7.29 Megmilk Snow Brand Co Ltd
7.30 Meiji Dairies Corp
7.31 Morinaga Milk Industry
7.32 Mother Dairy Food Processing
7.33 Natren
7.34 Nature's Plus (Natural Organics Inc.)
7.35 Nature's Way
7.36 Nebraska Cultures Inc
7.37 Nestle SA
7.38 Now Foods
7.39 Nutraceutix Inc
7.40 Parmalat SpA
7.41 Probi AB
7.42 Royal DSM NV
7.43 Saputo
7.44 Sodiaal SA
7.45 Solgar Vitamin and Herb Co
7.46 Springfield Creamery Inc
7.47 Stonyfield Farm
7.48 Tillamook County Creamery Association
7.49 UAS Laboratories
7.50 Valio Group
7.51 Wallaby Organic Yogurt
7.52 Wells' Enterprises Inc
7.53 Yakult Honsha Co Ltd

8. Appendix

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