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Italy Quarterly Beverage Tracker Report Q4 2013

  • February 2014
  • -
  • Canadean Ltd
  • -
  • 34 pages

Summary

Published by Canadean, this Quarterly Beverage Tracker report provides a detailed analysis of the latest developments in the Italy beverage market

Key Findings

Why was the report written?

In the current climate of economic uncertainty and market volatility companies need to know about more than just data. This report provides a complete overview of all commercial beverage consumption trends, latest market developments and an economic mood indicator

What is the current market landscape and what is changing?

In Q3-13, GDP remained unchanged compared to Q2-13, sustained by exports and stock-building. However, a decline of 1.8% compared to Q3-12 was seen. Business surveys by the Bank of Italy suggest barely positive growth in the fourth quarter.

What are the key drivers behind recent market changes?
The Bank of Italy is currently forecasting a 1.8% fall in GDP for 2013, followed by a moderate economic recovery of 0.7% in 2014 and a further growth of 1% in 2015. The recovery is expected to be led by exports and by the gradual expansion of productive investment, favored by the improved outlook for demand.

What makes this report unique and essential to read?

Designed for clients who want to understand the latest trends in the Italy beverage industry and want more detail and analysis on this data. Canadean's Italy Quarterly Beverage Tracker report is ideal for benchmarking total market vs retail audit data and is an essential tool for keeping up-to-date with the latest industry and market developments

Synopsis

Readers are provided with a Summary
snap shot table showing category growth in Q42013vs Q42012, together with provisional 2013volumes and latest2014 forecasts

An economic mood indicator, completed by Canadean's local consultant, examines (on a scale of one to five) whether confidence levels in the industry are better or worse than the previous quarter, whether net prices are rising or falling and how Private Label products have performed versus the rest of the market. Selected retail pricing data is given for the most recent quarter and the previous four quarters, enabling analysis of price movements.

Key highlights of the last quarter's commercial beverage performance are identified and the key market drivers examined

Volumes for Q42013 vs Q42012, Provisional 2013 volumes, moving annual totals (MAT) and latest 2014 forecasts are provided for each individual beverage category, together with supporting text on quarterly performance and forecast assumptions. More granular data is provided for the Carbonates category, with data split by regular vs low calorie, and by key flavors. Significant activity in the soft drinks industry is covered including recent new product introductions (detailing flavor, pack type, pack size, retail price and selected pack shots) and the latest industry news.

This quarters special focus is on Functional and Flavored Waters

Reasons To Buy

In November 2013, unemployment reached 12.7%, a new record high on a seasonally adjusted basis - up 0.2 percentage points compared to October 2013 and up 1.4 points compared to November 2012. Youth unemployment also reached a new record high of 41.6%.

In December 2013, consumer prices increased by 0.2% compared to November 2013, principally driven by an increase in transport and food and non-alcoholic beverages (+0.7%). Consumer prices also increased by 0.7% compared to December 2012 as a result of an increase in the cost of food and non-alcoholic beverages (+1.7%), alcohol and tobacco and education.

In October 2013 (latest available data), retail sales (seasonally adjusted) declined by 0.1% compared to September 2013, with food declining by 0.2% and non-food products declining by 0.1%. In January - October 2013, retail sales declined by 2.2% compared to the same period in 2012, with food sales declining by 1.3% whilst non-food declined by 2.8%.

Key Highlights

The quarter-on-quarter decline in soft drinks slowed compared to Q3-13, principally owing to the improved performance of packaged water and energy drinks.

The Bank of Italy is currently forecasting a 1.8% fall in GDP for 2013, followed by a moderate economic recovery of 0.7% in 2014 and a further growth of 1% in 2015. The recovery is expected to be led by exports and by the gradual expansion of productive investment, favored by the improved outlook for demand.

On 8 December, Matteo Renzi, the 38-year-old mayor of Florence, became the new leader of the ruling center-left Democratic Party after winning 68% of the vote in the primary election. Many across Italy's political spectrum believe that Mr. Renzi has enough crossover appeal to make him a leading candidate to become Italy's next Prime Minister.

Table Of Contents

Italy Quarterly Beverage Tracker Report Q4 2013
Table of Contents
Canadean Italy Quarterly Beverage Tracker
AT A GLANCE - QUARTERLY PERFORMANCE AND LATEST FORECAST
HIGHLIGHTS
MARKET DRIVERS
MARKET TRENDS
SOFT DRINKS
Packaged Water
Bulk/HOD Water
Carbonates
Juice
Nectars
Still Drinks
Squash/Syrups
Iced/Rtd Tea Drinks
Iced Rtd Coffee Drinks
Sports Drinks
Energy Drinks
ALCOHOLIC DRINKS
Beer
Cider
Wine
Spirits
Other Alcoholic Beverages
DAIRY DRINKS
White Milk
Cultured Dairy Drinks
Flavored Milk
Soymilk
Other Liquid Dairy
HOT BEVERAGES
Hot Coffee
Hot Tea
SOFT DRINKS QUARTERLY UPDATE
Industry News
Distribution News
NEW PRODUCTS and PHOTO SHOTS
FOCUS ON FUNCTIONAL AND FLAVORED WATERS
DATA TABLES
Commercial Beverages Market Trends - Million Liters, 2013P-2014F
Commercial Beverages Market Trends - Million Unit Cases, 2013P-2014F
Soft Drinks Market Trends - Million Liters, 2013P-2014F
Soft Drinks Market Trends - Million Unit Cases, 2013P-2014F
Carbonates Market Trends - Million Liters, 2013P-2014F
Carbonates Market Trends - Million Unit Cases, 2013P-2014F
Selected Retail Price Movements, 2013-2014

List of Tables
Commercial Beverages Market Trends - Million Liters, 2013P-2014F
Commercial Beverages Market Trends - Million Unit Cases, 2013P-2014F
Soft Drinks Market Trends - Million Liters, 2013P-2014F
Soft Drinks Market Trends - Million Unit Cases, 2013P-2014F
Carbonates Market Trends - Million Liters, 2013P-2014F
Carbonates Market Trends - Million Unit Cases, 2013P-2014F
Selected Retail Price Movements, 2013-2014
AT A GLANCE - QUARTERLY PERFORMANCE AND LATEST FORECAST

List of Figures
New Products and Photo Shots

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