Consumer Electronics Market Overview in New Zealand

• Publication date: February 2012

It includes data on industry size and key market segments, plus textual and graphical analysis of the major trends and drivers and key competitors, main industry players and demographic information. What's In This Report * Contains an executive summary and data on value, volume and/or key market segments * Provides textual analysis of ’s recent performance and future prospects * Incorporate...

It includes data on industry size and key market segments, plus textual and graphical analysis of the major trends and drivers and key competitors, main industry players and demographic information.


What's In This Report


* Contains an executive summary and data on value, volume and/or key market segments


* Provides textual analysis of ’s recent performance and future prospects


* Incorporates in-depth environment and competition analysis and scorecards (substitution threats, new entrants, bargaining power …)


* Includes a five-year projection of


* The main industry players are profiled with supporting key financial metrics


* Supported by the key macroeconomic and demographic data affecting the industry


Key Market Facts


* Detailed information is included on industry size, measured by value and/or volume


* Five forces scorecards provide an accessible yet in depth view of the industry ’s key competitors

This Report Will Support Your Decision Making Process


* Anticipate Industry trends and developments


* Feed your decision making process


* Make your presentation and marketing materials more valuable


* Save time

Market Definition

The consumer electronics industry consists of the total sales generated through the sale of audio visual equipment and games console products designed primarily for domestic use. The audio visual equipment includes CD Players, DVD Players / Recorders, hi-fi systems, home theatre, in-car entertainment systems, portable digital audio, radios, televisions and video recorders. Games consoles sector includes both home use and portable consoles. The industry is valued at retail selling price (RSP) with any currency conversions calculated using constant 2009 annual average exchange rates.

Consumer Electronics Industry in New Zealand

TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7

Market Definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET SEGMENTATION I 11
FIVE FORCES ANALYSIS 12
Summary 12
Buyer power 13
Supplier power 14
New entrants 16
Substitutes 17
Rivalry 19
LEADING COMPANIES 20
LG Electronics, Inc. 20
Panasonic Corporation 24
Samsung Electronics Co., Ltd. 29
MARKET DISTRIBUTION 33
MARKET FORECASTS 34
Market value projection 34
MACROECONOMIC INDICATORS 35
APPENDIX 37
Methodology 37
Industry associations 38
Related Datamonitor research 38
Disclaimer 39
ABOUT DATAMONITOR 40
Premium Reports 40
Summary Reports 40
Datamonitor consulting 40


Index of Tables
Data table 1: New Zealand consumer electronics market sales : USD million, 2005–09 10
Data table 2: New Zealand consumer electronics industry sector ation I:% share, by value, 2009 11
Data table 3: LG Electronics, Inc.: key facts 20
Data table 4: LG Electronics, Inc.: key financials ($) 22
Data table 5: LG Electronics, Inc.: key financials (SKW) 22
Data table 6: LG Electronics, Inc.: key financial ratios 22
Data table 7: Panasonic Corporation: key facts 24
Data table 8: Panasonic Corporation: key financials ($) 27
Data table 9: Panasonic Corporation: key financials (JPY) 27
Data table 10: Panasonic Corporation: key financial ratios 27
Data table 11: Samsung Electronics Co., Ltd.: key facts 29
Data table 12: Samsung Electronics Co., Ltd.: key financials ($) 31
Data table 13: Samsung Electronics Co., Ltd.: key financials (SKW) 31
Data table 14: Samsung Electronics Co., Ltd.: key financial ratios 31
Data table 15: New Zealand consumer electronics industry distribution: % share, by value, 2009 33
Data table 16: New Zealand consumer electronics market sales projection : USD million, 2009–14 34
Data table 17: New Zealand size of population (million), 2005–09 35
Data table 18: New Zealand gdp (constant 2000 prices, USD billion), 2005–09 35
Data table 19: New Zealand gdp (current prices, USD billion), 2005–09 35
Data table 20: New Zealand inflation, 2005–09 36
Data table 21: New Zealand consumer price index (absolute), 2005–09 36
Data table 22: New Zealand exchange rate, 2005–09 36


Index of Figures
Chart 1: New Zealand consumer electronics market sales : USD million, 2005–09 10
Chart 2: New Zealand consumer electronics industry sector ation I:% share, by value, 2009 11
Chart 3: Forces driving competition in the consumer electronics industry in New Zealand, 2009 12
Chart 4: Drivers of buyer power in the consumer electronics industry in New Zealand, 2009 13
Chart 5: Drivers of supplier power in the consumer electronics industry in New Zealand, 2009 14
Chart 6: Factors influencing the likelihood of new entrants in the consumer electronics industry in New Zealand, 2009 16
Chart 7: Factors influencing the threat of substitutes in the consumer electronics industry in New Zealand, 2009 17
Chart 8: Drivers of degree of rivalry in the consumer electronics industry in New Zealand, 2009 19
Chart 9: LG Electronics, Inc.: revenues & profitability 23
Chart 10: LG Electronics, Inc.: assets & liabilities 23
Chart 11: Panasonic Corporation: revenues & profitability 28
Chart 12: Panasonic Corporation: assets & liabilities 28
Chart 13: Samsung Electronics Co., Ltd.: revenues & profitability 32
Chart 14: Samsung Electronics Co., Ltd.: assets & liabilities 32
Chart 15: New Zealand consumer electronics industry distribution: % share, by value, 2009 33
Chart 16: New Zealand consumer electronics market sales projection : USD million, 2009–14 34