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Breakfast Cereals in Ireland

  • November 2016
  • -
  • Euromonitor International
  • -
  • 36 pages

Health and wellness remained the leading trend influencing the performance of breakfast cereals in 2016. Irish consumers continue to place high importance on health considerations and the nutritional content of products and are more reluctant to purchase cereals with high levels of sugar usually associated with weight gain. This was particularly reflected in children’s breakfast cereals and RTE cereals with the former experiencing a significant decline in sales during 2016, being increasingly...

Euromonitor International’s Breakfast Cereals in Ireland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Hot Cereals, RTE Cereals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Breakfast Cereals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Breakfast Cereals in Ireland
BREAKFAST CEREALS IN IRELAND
Euromonitor International
November 2016


LIST OF CONTENTS AND TABLES


Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Breakfast Cereals by Category: Volume 2011-2016
Table 2 Sales of Breakfast Cereals by Category: Value 2011-2016
Table 3 Sales of Breakfast Cereals by Category: % Volume Growth 2011-2016
Table 4 Sales of Breakfast Cereals by Category: % Value Growth 2011-2016
Table 5 NBO Company Shares of Breakfast Cereals: % Value 2012-2016
Table 6 LBN Brand Shares of Breakfast Cereals: % Value 2013-2016
Table 7 Distribution of Breakfast Cereals by Format: % Value 2011-2016
Table 8 Forecast Sales of Breakfast Cereals by Category: Volume 2016-2021
Table 9 Forecast Sales of Breakfast Cereals by Category: Value 2016-2021
Table 10 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2016-2021
Table 11 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2016-2021
Musgrave Retail Partners Ireland Ltd in Packaged Food (ireland)
Strategic Direction
Key Facts
Summary 1 Musgrave Retail Partners Ireland Ltd: Key Facts
Summary 2 Musgrave Retail Partners Ireland Ltd: Operational Indicators
Competitive Positioning
Tesco Ireland Ltd in Packaged Food (ireland)
Strategic Direction
Key Facts
Summary 3 Tesco Ireland Ltd: Key Facts
Summary 4 Tesco Ireland Ltd: Operational Indicators
Internet Strategy
Private Label
Summary 5 Tesco Ireland Ltd: Private Label Portfolio
Competitive Positioning
Summary 6 Tesco Ireland Ltd: Competitive Position 2015
Valeo Foods Ltd in Packaged Food (ireland)
Strategic Direction
Key Facts
Summary 7 Valeo Foods Ltd: Key Facts
Summary 8 Valeo Foods Ltd: Operational Indicators
Competitive Positioning
Summary 9 Valeo Foods Ltd: Competitive Position 2016
Executive Summary
the Irish Economy Is Expanding, Leading To Robust Growth in Packaged Food
Innovation Drives Demand in Health and Wellness, Particularly Protein Products
Valeo Foods Continues To Invest and Grow
Investment in Forecourts Leads To Improvements in On-the-go Ranges
Packaged Food Is Set To Grow, But External Factors Will Create Challenges
Key Trends and Developments
Ireland's Economic Recovery Hits A Bump in the Road Following Brexit
Hidden Sugar Becomes the Great Enemy in the Fight Against Obesity
Products Are Both Shrinking and Increasing in Size in A Bid To Drive Value
Consumers Seek Occasions To Treat Themselves
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2011-2016
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2016-2021
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2016-2021
Market Data
Table 16 Sales of Packaged Food by Category: Volume 2011-2016
Table 17 Sales of Packaged Food by Category: Value 2011-2016
Table 18 Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 19 Sales of Packaged Food by Category: % Value Growth 2011-2016
Table 20 GBO Company Shares of Packaged Food: % Value 2012-2016
Table 21 NBO Company Shares of Packaged Food: % Value 2012-2016
Table 22 LBN Brand Shares of Packaged Food: % Value 2013-2016
Table 23 Penetration of Private Label by Category: % Value 2011-2016
Table 24 Distribution of Packaged Food by Format: % Value 2011-2016
Table 25 Distribution of Packaged Food by Format and Category: % Value 2016
Table 26 Forecast Sales of Packaged Food by Category: Volume 2016-2021
Table 27 Forecast Sales of Packaged Food by Category: Value 2016-2021
Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2016-2021
Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 10 Research Sources












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