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The Impact of Demographics and Income on Toys Spending

  • December 2014
  • -
  • Euromonitor International
  • -
  • 22 pages

Although the world’s child population has been declining, this will be a short-lived phenomenon. The trend towards smaller families in many markets ties in with other cultural and income shifts that actually stand the global toys market in good stead. This briefing analyses two key determinants of demand – demographic and income trends – to understand their impact on toys sales in the future.

Euromonitor International's The Impact of Demographics and Income on Toys Spending global briefing offers a comprehensive guide to the Toys and Games market at an international level. It looks at both global and regional level performances as well as providing category and channel analysis. It identifies the leading companies and offers strategic analysis of key factors influencing the industry, new product developments as well as future trends and prospects.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Toys and Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

The Impact of Demographics and Income on Toys Spending
The Impact of Demographics and Income on Toys Spending

December 2014
Introduction
Traditional Toys and Games Global Snapshot
Demographics and Income Overview
How do Demographics Shape Toy Spending?
Wrap Up

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