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Cashing in: After faring well during and after the recession, operators face stiff competition



Abstract

Card Reward Program Services

The Card Reward Program Services industry has performed well over the five-year period, largely due to the mounting acceptance of rewards programs outweighing consumer deleveraging that stemmed from the global financial crisis. The accelerating consumer adoption of rewards cards and increased industry-relevant advertising expenditure have driven revenue for industry operators. However, there remains the potential for more strict regulations related to rewards cards, which could threaten the industry. In the five years to 2021, aggregate household debt is anticipated to rise. This trend, coupled with the continued growth in the acceptance of reward programs among consumers, is forecast to drive demand for industry services.

This industry includes operators that provide card-linked marketing programs and services to merchants, banks, card issuers and loyalty programs.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.



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Table Of Contents

Card Reward Program Services - Industry Market Research Report

TABLE OF CONTENTS

ABOUT THIS INDUSTRY
Industry Definition
Main Activities
Similar Industries
Additional Resources

INDUSTRY AT A GLANCE

INDUSTRY PERFORMANCE
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

PRODUCTS and MARKETS
Supply Chain
Products and Services
Demand Determinants
Major Markets
International Trade
Business Locations

COMPETITIVE LANDSCAPE
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalization

MAJOR COMPANIES

OPERATING CONDITIONS
Capital Intensity
Technology and Systems
Revenue Volatility
Regulation and Policy
Industry Assistance

KEY STATISTICS
Industry Data
Annual Change
Key Ratios

JARGON and GLOSSARY



MAJOR COMPANIES

Cartera Commerce Inc.

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