Table of Contents
Cloud Computing Takes the Application Delivery Controller Market to the Next Level
The Asia-Pacific application delivery controller market experienced a healthy growth in 2012. With the explosion of mobile devices and growing acceptance towards the bring your own device and applications trend in the enterprise environment, IT is required to handle massive data and a diversity of applications on the networks. With growing concerns and emphasis on user experiences among enterprises, the adoption of application delivery controllers continued to progress at a healthy rate in 2012. With the drive towards cloud computing in the Asia-Pacific region, enterprises recognized the value that application delivery controllers were able to bring to cloud setups.
• The Asia-Pacific (APAC) application delivery controller (ADC) market experienced a healthy YOY growth of X% in 2012. With the explosion of mobile devices and growing acceptance towards the bring your own device (BYOD) and applications trend in the enterprise environment, IT is required to handle massive data and a diversity of applications on the networks.
• With growing concerns and emphasis on user experiences among enterprises, the adoption of ADCs continued to progress at a healthy rate in 2012. The APAC ADC market is expected to grow at a CAGR of X%, reaching a total market size of $X billion in 2019.
• Among all the markets, the Southeast Asian markets registered a strong growth in 2012. In particular, the Indonesian and Philippine markets experienced a tremendous YOY growth of more than X% in 2012.
• The Japanese market and the market in greater China experienced a steady YOY growth of over X%. In comparison, Australia, South Korea and India had sluggish growth.
• Among the verticals, the service provider vertical continued to lead in spending in the market. With the drive towards cloud computing in the APAC region, enterprises recognized the value that ADCs bring to cloud setups.
• With the announcement of Cisco exiting the ADC market, many key ADC vendors introduced trade-in/promotion programs targeting the opportunity of replacing the incumbent Cisco users regardless of Cisco’s recommendation of Citrix’s Netscaler as its ACE’s alternative.
This tracker provides an analysis of the APAC ADC market for 2012 (January to December 2012). It analyzes the market trends, vendor performance, vertical market splits, and enterprise size splits.
• Greater China
• South Korea
• The Association of Southeast Asian Nations (ASEAN)
Application Delivery Controller (ADC):
ADCs are asymmetric appliances or software that are deployed in the datacenters in front of the application/web servers. ADCs use features such as load balancing, server offload, compression, caching, connection multiplexing, and firewall to achieve application availability, acceleration, and security.
Server load balancer (SLB) is a core feature, and stand-alone appliances without SLB are excluded from the study.
• Large businesses (Large)—more than Xemployees
• Small- and medium-size businesses (SMB)—fewer than X employees
• Banking, financial service, and insurance (BFSI)
• Service Provider (SP)
• Others, include pharmaceutical, retail, logistics, oil and gas, energy, mining, agriculture, IT/ITes, and business processing outsourcing (BPO)
• All revenue is based on end-user prices, which is actual price paid by the end users for the products. All revenue associated with system integration, maintenance, and other professional services attributes have been excluded from this analysis.
• Revenue is in US dollars, unless specified otherwise.
• The average channel markup is assumed to be between X% and X%.
• The research includes ADC revenue from application load balancing, acceleration, and security modules.
• Stand-alone products without SLB capabilities (offering features such as application firewall only) are excluded from this study.
• Appliances that offer limited functionality by offering these as non-core features on routers or other platforms are excluded from the study.
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