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Bath and Shower in Japan

  • June 2016
  • -
  • Euromonitor International
  • -
  • 29 pages

There was growing demand for bath and shower products that do more than simply clean in Japan at the end of the review period. Products that offer skin care benefits are notably seeing a strong performance, as are those that offer a light but lingering fragrance. Within bath additives, there was meanwhile growing interest in mineral-rich bath salts, while liquid soap saw a strong performance for antibacterial products such as Lion’s Kirei Kirei. This brand is positioned as not only eliminating b...

Euromonitor International’s Bath and Shower in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Bath and Shower market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Bath and Shower in Japan
BATH AND SHOWER IN JAPAN
Euromonitor International
June 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Bath and Shower by Category: Value 2010-2015
Table 2 Sales of Bath and Shower by Category: % Value Growth 2010-2015
Table 3 Sales of Bath and Shower by Premium vs Mass: % Value 2010-2015
Table 4 NBO Company Shares of Bath and Shower: % Value 2011-2015
Table 5 LBN Brand Shares of Bath and Shower: % Value 2012-2015
Table 6 LBN Brand Shares of Premium Bath and Shower: % Value 2012-2015
Table 7 Forecast Sales of Bath and Shower by Category: Value 2015-2020
Table 8 Forecast Sales of Bath and Shower by Category: % Value Growth 2015-2020
Table 9 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2015-2020
Kao Corp in Beauty and Personal Care (japan)
Strategic Direction
Key Facts
Summary 1 Kao Corp: Key Facts
Summary 2 Kao Corp: Operational Indicators
Competitive Positioning
Summary 3 Kao Corp: Competitive Position 2015
Mandom Corp in Beauty and Personal Care (japan)
Strategic Direction
Key Facts
Summary 4 Mandom Corp: Key Facts
Summary 5 Mandom Corp: Operational Indicators
Competitive Positioning
Summary 6 Mandom Corp: Competitive Position 2015
Shiseido Co Ltd in Beauty and Personal Care (japan)
Strategic Direction
Key Facts
Summary 7 Shiseido Co Ltd: Key Facts
Summary 8 Shiseido Co Ltd: Operational Indicators
Competitive Positioning
Summary 9 Shiseido Co Ltd: Competitive Position 2015
Executive Summary
Slow Growth Linked To Demographic Trends and Economic Uncertainty
Weakened Yen Offers Opportunities
Shiseido Reverses Share Loss With Consumer-driven Strategy
Players Target Older Consumers As Population Ages
Slight Improvement in Performance Expected for Forecast Period
Key Trends and Developments
Weak Yen Attracts Tourists and Encourages Local Consumers To Shop in Japan
Ageing Consumer Base Poses Challenges But Inspires Innovation
Consumers Seek Products To Enhance Natural Beauty
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 12 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 13 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2010-2015
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 23 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 10 Research Sources












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Related Market Segments :

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ref:plp2016

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