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Deodorants in Belarus

  • April 2016
  • -
  • Euromonitor International
  • -
  • 21 pages

In 2015 deodorants proved to be a developed and stable category, resistant to economic turmoil. The major factor behind this was the general perception of deodorants being a necessary part of everyday hygiene, especially amongst the urban population. This category remains highly competitive, and the main competition comes from leading international brands. As a result, price fluctuations were partly absorbed by producers striving to maintain their positions, and high investment in advertising,...

Euromonitor International's Deodorants in Belarus report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Deodorant Creams, Deodorant Pumps, Deodorant Roll-Ons, Deodorant Sprays, Deodorant Sticks, Deodorant Wipes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Deodorants market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Deodorants in Belarus
DEODORANTS IN BELARUS
Euromonitor International
April 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Deodorants by Category: Value 2010-2015
Table 2 Sales of Deodorants by Category: % Value Growth 2010-2015
Table 3 Sales of Deodorants by Premium vs Mass: % Value 2010-2015
Table 4 NBO Company Shares of Deodorants: % Value 2011-2015
Table 5 LBN Brand Shares of Deodorants: % Value 2012-2015
Table 6 LBN Brand Shares of Premium Deodorants: % Value 2012-2015
Table 7 Forecast Sales of Deodorants by Category: Value 2015-2020
Table 8 Forecast Sales of Deodorants by Category: % Value Growth 2015-2020
Table 9 Forecast Sales of Deodorants by Premium vs Mass: % Value 2015-2020
Modum-nasha Kosmetika Pkf Soao in Beauty and Personal Care (belarus)
Strategic Direction
Key Facts
Summary 1 Modum-Nasha Kosmetika PKF SOAO: Key Facts
Competitive Positioning
Summary 2 Modum-Nasha Kosmetika PKF SOAO: Competitive Position 2015
Executive Summary
Economic Slowdown and Declining Purchasing Power Lead To Slower Growth in 2015
Domestic Players Benefit From Consumers Trading Down
Procter and Gamble Maintains Its Lead in Beauty and Personal Care
Better Value for Money Is Observed Within New Products
A Slowdown in Value Growth Is Expected in the Forecast Period
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 12 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 13 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2010-2015
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 23 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Sources
Summary 3 Research Sources












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