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Depilatories in Portugal

  • April 2016
  • -
  • Euromonitor International
  • -
  • 20 pages

Hair removal is a well-established practice among Portuguese women that starts at an early age. The variety and easy access of a high number of different options in terms of depilatories, contributes positively to category performance. Despite a more positive economic context, which could lead to the transference of home epilation to professional outlets, the fact is that depilatories remain much more affordable. This is one of the main reasons for the value increase in 2015.

Euromonitor International's Depilatories in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Hair Removers/Bleaches, Women's Pre-Shave, Women's Razors and Blades.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Depilatories market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Depilatories in Portugal
DEPILATORIES IN PORTUGAL
Euromonitor International
April 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Category Data
Table 1 Sales of Depilatories by Category: Value 2010-2015
Table 2 Sales of Depilatories by Category: % Value Growth 2010-2015
Table 3 Sales of Women's Razors and Blades by Type: % Value Breakdown 2011-2015
Table 4 NBO Company Shares of Depilatories: % Value 2011-2015
Table 5 LBN Brand Shares of Depilatories: % Value 2012-2015
Table 6 Forecast Sales of Depilatories by Category: Value 2015-2020
Table 7 Forecast Sales of Depilatories by Category: % Value Growth 2015-2020
Executive Summary
More Confident Consumers Support the Recovery of Beauty and Personal Care
Do-it-yourself Concept Reaches Beauty Treatments
Multinationals Continue To Lead in An Increasingly Fragmented Environment
Facial Care Is A Leading Beauty Concern and the Focus of New Product Developments
Continuous Growth and Product Sophistication for Beauty and Personal Care
Key Trends and Developments
Distribution Channels Impacted by New Shopping Patterns
Do-it-yourself Concept Reaches Beauty and Personal Care
Outlook
Diversification of Multifunctional Products
Market Data
Table 8 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 10 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 11 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 19 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 20 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Sources
Summary 1 Research Sources












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