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Dishwashing in Australia

  • April 2016
  • -
  • Euromonitor International
  • -
  • 18 pages

The convenience factor provided by automatic dishwashing tablets is seen as something worth spending more money on among most Australian consumers. This helps to explain why the category achieved such high retail value growth in 2015. However, many consumers are still inclined to purchase hand dishwashing products instead of automatic dishwashing products, even if they have a dishwasher. This is due to the higher unit prices commanded by automatic dishwashing products.

Euromonitor International's Dishwashing in Australia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Automatic Dishwashing, Hand Dishwashing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Dishwashing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Dishwashing in Australia
DISHWASHING IN AUSTRALIA
Euromonitor International
April 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
Table 1 Household Possession of Dishwashers 2010-2015
Category Data
Table 2 Sales of Dishwashing by Category: Value 2010-2015
Table 3 Sales of Dishwashing by Category: % Value Growth 2010-2015
Table 4 NBO Company Shares of Dishwashing: % Value 2011-2015
Table 5 LBN Brand Shares of Dishwashing: % Value 2012-2015
Table 6 Forecast Sales of Dishwashing by Category: Value 2015-2020
Table 7 Forecast Sales of Dishwashing by Category: % Value Growth 2015-2020
Reckitt Benckiser (australia) Pty Ltd in Home Care (australia)
Strategic Direction
Key Facts
Summary 1 Reckitt Benckiser (Australia) Pty Ltd: Key Facts
Competitive Positioning
Summary 2 Reckitt Benckiser (Australia) Pty Ltd: Competitive Position 2015
Executive Summary
Positive Growth Recorded in Home Care in 2015
Changing Consumer Lifestyles Influencing Sales in Home Care Categories
International Manufacturers Remain Dominant
Supermarkets Continue To Dominate the Retail Distribution of Home Care
Home Care Products Anticipated To Become Cheaper
Key Trends and Developments
Minimal Innovation and Price Discounting Continue To Influence Sales of Private Label
Is Sustainability the Key To Strong Future Growth?
Busy Lifestyles Shaping Sales Trends in Home Care
Market Indicators
Table 8 Households 2010-2015
Market Data
Table 9 Sales of Home Care by Category: Value 2010-2015
Table 10 Sales of Home Care by Category: % Value Growth 2010-2015
Table 11 NBO Company Shares of Home Care: % Value 2011-2015
Table 12 LBN Brand Shares of Home Care: % Value 2012-2015
Table 13 Penetration of Private Label in Home Care by Category: % Value 2010-2015
Table 14 Distribution of Home Care by Format: % Value 2010-2015
Table 15 Distribution of Home Care by Format and Category: % Value 2015
Table 16 Forecast Sales of Home Care by Category: Value 2015-2020
Table 17 Forecast Sales of Home Care by Category: % Value Growth 2015-2020
Sources
Summary 3 Research Sources












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