Table of Contents
Mass and even premium fragrances are an affordable way to convey status, although some might be still be too expensive for those on low incomes. The promotion of self-image through premium brands is driving up premium fragrance sales, encouraging competition among retailers. Only sellers of high-end premium and niche fragrances are safe from having to offer discounts, as their customers are shopping within their means. Furthermore, such consumers are ready to pay more for quality and exclusivity...
Euromonitor International's Fragrances in Lithuania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Mass Fragrances, Premium Fragrances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Fragrances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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