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MediPoint: Magnetic Resonance Imaging Systems - South America Analysis and Market Forecasts

Summary

The global magnetic resonance imaging (MRI) market is a shifting, capital equipment market that is saturated with numerous players developing innovative technologies. Given their impressive safety and efficacy as well as non-invasive nature, MRI systems have seen continued adoption since they were first introduced to the healthcare market. Rapid advances in the field imaging along with the development of MRI safe technologies have greatly expanded the potential of therapeutic applications.

In Brazil, cost and reimbursement remain the top concerns of practicing radiologists who must base diagnostic strategies on cost-effectiveness to a greater degree than their counterparts in the US or EU. As a result of this slow market growth, many US- and EU-based companies often overlook the Brazilian market, focusing on greener pastures in Europe and the US where profitability is easier to achieve and maintain. This leaves radiologists in Brazil with limited options in terms of new technology, which in turn slows progress in the country and ultimately hurts patient outcomes.

Scope

- An overview of Magnetic Resonance Imaging Systems, which includes epidemiology, etiology, symptoms, diagnosis, pathology and treatment guidelines.
- Annualized the SA Magnetic Resonance Imaging Systems market revenue and future forecasts from 2011 to 2013, forecast for 7 years to 2020.
- Investigation of current and future market competition for Magnetic Resonance Imaging Systems.
- Insightful review of the key industry drivers, restraints and challenges as well as predicted impact of key events.
- Competitor assessment including device approval analysis and device sales forecasts.
- Marketed and pipeline product profiles covering efficiency, safety, clinical study details, device approvals, product positioning and device sales forecast.
- Analysis of unmet needs within the market and opportunities for future players.
- Technology trends evaluation to assess strength of pipeline.
- An overview of all devices in development including clinical study details, design and material selection considerations, efficacy reports, and device approval timelines.
- Company profiles including business description, financial overview and SWOT analysis.
- Coverage of key market players.
- Strategic assessment of the Magnetic Resonance Imaging Systems sector through market impact analysis, future market scenario and company analysis.
- Direct quotes from Key Opinion Leaders (KOL) as well as doctors

Reasons to buy

- Understand the trends shaping and driving the SA Magnetic Resonance Imaging Systems market.
- Realize device preferences of physicians who have performed the tests already.
- Access market sizing, forecasts and quantified growth opportunities in the SA Magnetic Resonance Imaging Systems market through 2018.
- Quantify candidate patient populations to better design product pricing & launch plans.
- Drive revenues, formulate effective sales and marketing strategies and gain in-depth understanding of the competitive landscape.
- Perform benchmarking analysis of growth opportunities against currently marketed products.
- Assess competitiveness of products in market by understanding the strengths and weaknesses of current competition.
- Take a comprehensive look at the market’s device pipeline and identify promising, paradigm-shifting products.
- Create an effective counter-strategy to gain a competitive advantage against those currently in the market.
- Organize your sales and marketing efforts by identifying the market categories and segments that present the best opportunities for growth.
- What’s the next big thing in the SA Magnetic Resonance Imaging Systems market landscape? Identify, understand and capitalize.

Table Of Contents

MediPoint: Magnetic Resonance Imaging Systems - South America Analysis and Market Forecasts
1 Table of Contents
1 Table of Contents 6
1.1 List of Tables 13
1.2 List of Figures 17
2 Introduction 18
2.1 Catalyst 19
2.2 Related Reports 19
3 Industry Overview 20
3.1 Overview of MRI Technology 20
3.2 System Overview 21
3.2.1 Pre-Polarizing MRI Systems 22
3.2.2 Diffusion MRI 23
3.2.3 Apparent Diffusion Coefficient 23
3.3 Applications of Technology 24
3.4 Clinical Indications for MRI scans 24
3.5 Procedure Trends 26
3.5.1 Product Lifecycle 26
3.6 Advantages and Disadvantages of Technology 28
3.6.1 Overview 28
3.6.2 MRI Technology SWOT Analysis 28
3.6.3 Claustrophobia Issues with MRI Systems 29
3.6.4 Magnetic Resonance Imaging vs. Computed Tomography 30
3.7 Market Access 31
3.7.1 Product Life Cycle 31
3.7.2 Purchasing Decisions 32
3.7.3 Role of Group Purchasing Organizations 33
3.8 Regulatory Process 35
3.8.1 Brazil 35
3.9 Current MRI Reimbursement Trends 36
3.9.1 Brazil 36
3.10 Procedure Trends 37
3.10.1 Neurology 38
3.10.2 Extremity MRI 38
3.10.3 PET/MRI 39
3.10.4 Magnetic Resonance Angiography 40
3.10.5 Magnetic Resonance Spectroscopy 40
3.10.6 Hours of Operation 40
3.10.7 Regulatory Issues/Recalls 40
3.11 Economic Impact 41
3.11.1 Direct Costs 41
3.11.2 Pricing of MRI Systems 42
4 Unmet Needs 44
4.1 Overview 44
4.2 Storing and Managing Patient Data 45
4.3 Multiparametric MRI 46
4.4 Quieter Systems for Improved Patient Comfort 47
4.5 Improved Software to Support Advanced Image Acquisition Hardware 47
4.6 Faster Throughput 50
4.7 Improvements in Patient Comfort 51
5 Market Opportunity Analysis 52
5.1 Overview 52
5.2 Standardization of Scans 53
5.3 Increased Adoption of MRI Throughout the Hospital 54
5.4 Cardiac MRI on the Rise 54
5.5 High-Field MRI in Developing Brains 56
5.6 Permanent Magnets Still Desirable Where Power Unreliable 57
5.7 Imaging Brain Tumors 58
5.8 Cryogen-Free Cooling Systems 58
5.9 Additional Scanners for Outpatient Exams 59
5.10 Breast and Prostate Cancer MRI 60
5.11 Whole-Body MRI for Cancer 61
5.12 Cloud Computing on the Rise 61
5.13 New MRI Technique to Speed Up Diagnosis for Traumatic Brain Injury 62
6 Market Drivers and Barriers 63
6.1 Overview 63
6.2 Driver: Improved Imaging Capabilities of Higher Field Strength 63
6.3 Driver: Low-Quality Images from Older Machines 65
6.4 Driver: High Average Age of MRI Systems 65
6.5 Driver: Difficulty of Achieving Homogenous Signals with Older Systems 66
6.6 Barrier: Fewer Resources for Training on Machines 66
6.7 Barrier: Economic Pressure Reduces New Systems Volume 67
6.8 Barrier: Misuse of Systems 68
6.9 Barrier: Overuse of MRI Systems 69
6.10 Barrier: ISOs a Cheaper Alternative to Service or New Sales from OEM 70
6.11 Barrier: Supeconducting MRI Magnet Producers 72
6.12 Barrier: Uneven Reimbursement for MRI Procedures 72
7 Competitive Assessment 74
7.1 Full Profiles for Key Products 74
7.1.1 Oasis (Hitachi) 74
7.1.2 Echelon Oval (Hitachi) 75
7.1.3 Discovery MR750w (GE Healthcare) 76
7.1.4 Optima MR360 Advance (GE Healthcare) 77
7.1.5 Optima MR450w (GE Healthcare) 78
7.1.6 Signa HDxt (GE Healthcare) 79
7.1.7 Vantage Titen (Philips Healthcare) 80
7.1.8 Ingenia (Philips Healthcare) 81
7.1.9 Achieva TX (Philips Healthcare) 82
7.1.10 Magnetom Aera (Siemens Healthcare) 83
7.1.11 Magnetom C! (Siemens Healthcare) 84
7.1.12 Magnetom Spectra (Siemens Healthcare) 85
7.1.13 NSM-S15 (Neusoft Medical Systems) 86
7.2 Classification Based on Field Strength 87
7.2.1 Low-Field MRI Systems 87
7.2.2 Mid-Field MRI Systems 89
7.2.3 High-Field MRI Systems 90
8 Pipeline Assessment 93
8.1 11.7T MRI System (Neurospin) 93
8.1.1 Overview 93
8.1.2 SWOT 93
8.2 Aurora PET/MRI System (Aurora Imaging Technology) 93
8.2.1 Overview 93
8.2.2 SWOT 94
8.3 Neona (Time Medical) 94
8.3.1 Overview 94
8.3.2 SWOT 94
8.4 GE 7.0T MRI Scanner (GE Healthcare) 95
8.4.1 Overview 95
8.4.2 SWOT 95
8.5 Signa PET/MRI (GE Healthcare) 95
8.5.1 Overview 95
8.5.2 SWOT 96
9 Current and Future Players 97
9.1 Overview 97
9.2 Aurora Imaging 97
9.2.1 Overview 97
9.2.2 Portfolio Assessment 98
9.2.3 SWOT Analysis 98
9.3 China Resources Wandong Medical Equipment 99
9.3.1 Overview 99
9.3.2 Portfolio Assessment 99
9.3.3 SWOT Analysis 100
9.4 Esaote S.p.A. 100
9.4.1 Overview 100
9.4.2 Portfolio Assessment 101
9.4.3 SWOT Analysis 101
9.5 Fonar Corporation 101
9.5.1 Overview 101
9.5.2 Portfolio Assessment 102
9.5.3 SWOT Analysis 102
9.6 GE Healthcare 103
9.6.1 Overview 103
9.6.2 Portfolio Assessment 103
9.6.3 SWOT Analysis 105
9.7 Hitachi Medical Corporation 105
9.7.1 Overview 105
9.7.2 Portfolio Assessment 106
9.7.3 SWOT Analysis 107
9.8 Hologic 107
9.8.1 Overview 107
9.8.2 Portfolio Assessment 108
9.8.3 SWOT Analysis 108
9.9 Mindray 109
9.9.1 Overview 109
9.9.2 Portfolio Assessment 109
9.9.3 SWOT Analysis 110
9.10 Neusoft Medical 110
9.10.1 Overview 110
9.10.2 Portfolio Assessment 111
9.10.3 SWOT Analysis 111
9.11 Ningbo Xingaoyi Medical 111
9.11.1 Overview 111
9.11.2 Portfolio Assessment 112
9.11.3 SWOT Analysis 112
9.12 Philips Healthcare 113
9.12.1 Overview 113
9.12.2 Portfolio Assessment 113
9.12.3 SWOT Analysis 115
9.13 Siemens Healthcare 115
9.13.1 Overview 115
9.13.2 Portfolio Assessment 116
9.13.3 SWOT Analysis 118
9.14 Sina Healthcare 118
9.14.1 Overview 118
9.14.2 Portfolio Assessment 119
9.14.3 SWOT Analysis 120
9.15 Time Medical 120
9.15.1 Overview 120
9.15.2 Portfolio Assessment 121
9.15.3 SWOT Analysis 122
9.16 Toshiba Medical Systems Corporation 122
9.16.1 Overview 122
9.16.2 Portfolio Assessment 123
9.16.3 SWOT Analysis 123
10 Stategic Competitive Assessment 124
10.1 Company Market Share 124
10.1.1 Brazil 124
11 Market Outlooks by Market Segment 126
11.1 Market Segment by Country 126
11.1.1 Brazil 126
12 Market Outlooks by Geography 128
12.1 Brazil 128
12.1.1 Market Value by Market Segment 128
12.1.2 Installed Base of MRI Systems 129
13 Appendix 131
13.1 Bibliography 131
13.2 Abbreviations 137
13.3 Report Methodology 140
13.3.1 Overview 140
13.3.2 Coverage 140
13.3.3 Secondary Research 140
13.4 Forecasting Methodology 141
13.5 Primary Research — Key Opinion Leaders 142
13.6 Primary Research — Physician and Industry Overviews 142
13.6.1 Expert Panel Validation 145
13.7 Physicians and Experts Included in this Study 145
13.8 About the Authors 147
13.8.1 Analysts 147
13.8.2 Global Head of Healthcare 147
13.9 About MediPoint 148
13.10 About GlobalData 148
13.11 Disclaimer 148

1.1 List of Tables
Table 1: MRI Procedure Targets 25
Table 2: Indications for an Immediate Emergency MRI 26
Table 3: Advantages and Disadvantages of MRI 28
Table 4: Magnetic Resonance Imaging Technology SWOT Analysis 29
Table 5: Selected Group Purchasing Organizations in the US and EU 34
Table 6: Brazil Average Selling Price by Market Segment (2011-2020), $m 42
Table 7: MRI Applications and Future Market Potential 53
Table 8: SWOT Analysis — Oasis 75
Table 9: SWOT Analysis — Echelon Oval 76
Table 10: SWOT Analysis — Discovery MR750w 77
Table 11: SWOT Analysis — Optima MR360 Advance 78
Table 12: SWOT Analysis — Optima MR450w 79
Table 13: SWOT Analysis — Signa HDxt 80
Table 14: SWOT Analysis — Vantage Titen 81
Table 15: SWOT Analysis — Ingenia 82
Table 16: SWOT Analysis — Achieva TX 83
Table 17: SWOT Analysis — Magnetom Aera 84
Table 18: SWOT Analysis — Magnetom C! 85
Table 19: SWOT Analysis — Magnetom Spectra 86
Table 20: SWOT Analysis — NSM-S15 86
Table 21: SWOT Analysis — Low-Field MRI Systems 87
Table 22: Low-Field MRI Systems 88
Table 23: SWOT Analysis — Mid-Field MRI Systems 89
Table 24: Mid-Field MRI Systems 90
Table 25: SWOT Analysis — High-Field MRI Systems 91
Table 26: High-Field MRI Systems 92
Table 27: SWOT Analysis — 11.7T MRI (Neurospin) 93
Table 28: SWOT Analysis — Aurora PET/MRI System (Aurora Imaging Technology) 94
Table 29: SWOT Analysis — Neona (Time Medical) 94
Table 30: SWOT Analysis — 7.0T MRI Scanner (GE Healthcare) 95
Table 31: SWOT Analysis — Signa PET/MR (GE Healthcare) 96
Table 32: Company Profile — Aurora Imaging 98
Table 33: Aurora Imaging, MRI System Device Portfolio 98
Table 34: SWOT Analysis — Aurora Imaging 98
Table 35: Company Profile — China Resources Wandong Medical Equipment 99
Table 36: China Resources Wandong Medical Equipment, MRI System Device Portfolio 99
Table 37: SWOT Analysis — China Resources Wandong Medical Equipment 100
Table 38: Company Profile — Esaote S.p.A. 100
Table 39: Esaote S.p.A., MRI System Device Portfolio 101
Table 40: SWOT Analysis — Esaote S.p.A. 101
Table 41: Company Profile — Fonar Corporation 102
Table 42: Fonar Corporation, MRI System Device Portfolio 102
Table 43: SWOT Analysis — Fonar Corporation 102
Table 44: Company Profile — GE Healthcare 103
Table 45: GE Healthcare, MRI System Device Portfolio 104
Table 46: SWOT Analysis — GE Healthcare 105
Table 47: Company Profile — Hitachi Medical Corporation 106
Table 48: Hitachi Medical Corporation, MRI System Device Portfolio 106
Table 49: SWOT Analysis — Hitachi Medical 107
Table 50: Company Profile — Hologic 108
Table 51: SWOT Analysis — Hologic 108
Table 52: Company Profile — Mindray 109
Table 53: Mindray, MRI System Device Portfolio 109
Table 54: SWOT Analysis — Mindray 110
Table 55: Company Profile — Neusoft Medical 110
Table 56: Neusoft Medical, MRI System Device Portfolio 111
Table 57: SWOT Analysis — Neusoft Medical 111
Table 58: Company Profile — Ningbo Xingaoyi Medical 112
Table 59: Ningbo Xingaoyi Magnetism, MRI System Device Portfolio 112
Table 60: SWOT Analysis — Ningbo Xingaoyi Magnetism 112
Table 61: Company Profile — Philips Healthcare 113
Table 62: Philips Healthcare, MRI System Device Portfolio 114
Table 63: SWOT Analysis — Philips Healthcare 115
Table 64: Company Profile — Siemens Healthcare 116
Table 65: Siemens Healthcare, MRI System Device Portfolio 117
Table 66: SWOT Analysis — Siemens Healthcare 118
Table 67: Company Profile — Sina Healthcare 119
Table 68: Sina Healthcare, MRI System Device Portfolio 120
Table 69: SWOT Analysis — Sina Healthcare 120
Table 70: Company Profile — Time Medical 121
Table 71: Time Medical, MRI System Device Portfolio 121
Table 72: SWOT Analysis — Time Medical 122
Table 73: Company Profile — Toshiba 122
Table 74: Toshiba, MRI System Device Portfolio 123
Table 75: SWOT Analysis — Toshiba 123
Table 76: Brazil Market Sales for MRI Systems (2012) 124
Table 77: Brazil Market Segment, 2012 and 2020 126
Table 78: Brazil Market Value Forecast by Market Segment (2011-2020), $m 128
Table 79: Brazil Installed Base of MRI Systems (2011-2020) 129
Table 80: Primary Research Interviews Completed by Country 143
Table 81: Primary Research Interviews Completed by Designation 144

1.2 List of Figures
Figure 1: Brazil Average Selling Price by Market Segment 43
Figure 2: Average Age for Magnetic Resonance Imaging Machines in 5EU in 2013 66
Figure 3: Brazil Market Share for MRI Systems (2012) 125
Figure 4: Brazil Market Segment, 2012 and 2020 127
Figure 5: Brazil Market Value Forecast by Market Segment (2011-2020), $m 129
Figure 6: Brazil Installed Base of MRI Systems (2011-2020) 130
Figure 7: Primary Research Interviews Completed by Country 143
Figure 8: Primary Research Interviews Completed by Designation 144

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