Kitchen Towels Market Overview in Tunisia

• Publication date: July 2010

The introduction of new brands in colourful packaging was the main trend in 2009. Indeed, as kitchen towels are not an essential product for Tunisians, industry players introduced new colourful packaging in different sizes to give sales a boost. Euromonitor International's Kitchen Towels in Tunisia report offers a comprehensive guide to the size and shape of the industry at a national level. It provides the latest retail sales data from 20...

The introduction of new brands in colourful packaging was the main trend in 2009. Indeed, as kitchen towels are not an essential product for Tunisians, industry players introduced new colourful packaging in different sizes to give sales a boost.

Euromonitor International's Kitchen Towels in Tunisia report offers a comprehensive guide to the size and shape of the industry at a national level. It provides the latest retail sales data from 2005 to 2009 , allowing you to identify the segments driving growth. It identifies the leading firms , the leading brands and offers strategic analysis of key factors influencing the industry – be they new product developments, distribution or pricing issues. Projections to 2014 illustrate how the industry is set to change.

Product coverage: Boxed Facial Tissues, Disposable Pants, Economy Toilet Paper, Feminine Hygiene Wipes, Household Care Wipes and Floor Cleaning Systems, Light Incontinence, Luxury Toilet Paper, Moderate/Heavy Incontinence, Napkins, Nappies/Diapers, Personal Wipes, Pocket Handkerchiefs, Recycled Toilet Paper, Sanitary Protection Excluding Feminine Hygiene Wipes, Standard Toilet Paper, Tablecloths.

Data coverage: indsutry size (historic and projections ), market shares , brand shares and distribution channel figures .

Reasons to Buy This Report
* Gain in-depth understanding of the Tissue and Hygiene market ;
* Identify areas of growth and understand key dynamics ;
* Get a full overview of the competitive landscape , the industry ’s major players and leading brands;
* Anticipate market change with 5 year forecasts .

Euromonitor International has over 30 years experience of publishing industry research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Houseware Industry in Tunisia

Kitchen Towels in Tunisia

July 2010
List of Contents and Tables
Executive Summary
Value Growth Picks Up in 2009
Incontinence Products From the Middle East Enter Tunisia
Domestic Brands Secure A Stronger Presence
Independent Small Grocers Is the Main Distribution Channel
Slower Value Growth Ahead Amid Increasing Competition
Market Indicators
Data table 1 Birth Rates from 2004 to 2009
Data table 2 Infant Population from 2004 to 2009
Data table 3 Female Population by Age from 2004 to 2009
Data table 4 Total Population by Age from 2004 to 2009
Data table 5 Households from 2004 to 2009
Data table 6 Projection Infant Population from 2009 to 2014
Data table 7 Projection Female Population by Age from 2009 to 2014
Data table 8 Projection Total Population by Age from 2009 to 2014
Data table 9 Projection Households from 2009 to 2014
Market Data
Data table 10 Retail Sales of Tissue and Hygiene by Segment : Value from 2004 to 2009
Data table 11 Retail Sales of Tissue and Hygiene by Segment : % Value Growth from 2004 to 2009
Data table 12 Retail Sales of Tissue and Hygiene by Distribution Format: % Analysis from 2004 to 2009
Data table 13 Retail Sales of Tissue and Hygiene by Segment and Distribution Format: % Analysis 2009
Data table 14 Projection Retail Sales of Tissue and Hygiene by Segment : Value from 2009 to 2014
Data table 15 Projection Retail Sales of Tissue and Hygiene by Segment : % Value Growth from 2009 to 2014
Definitions
Summary 1 Research Sources
Société Internationale De Production Du Papier (sipp)
Strategic Direction
Key Facts
Summary 2 Société Internationale de Production du Papier (SIPP): Key Facts
Summary 3 Société Internationale de Production du Papier (SIPP): Operational Indicators
Company Background
Production
Summary 4 Internationale de Production du Papier (SIPP): Production Statistics 2008
Competitive Positioning
Summary 5 Société Internationale de Production du Papier (SIPP): Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Data table 16 Retail Sales of Kitchen Towels: Value from 2004 to 2009
Data table 17 Retail Sales of Kitchen Towels: % Value Growth from 2004 to 2009
Data table 18 Kitchen Towels Retail Market Shares from 2005 to 2009
Data table 19 Kitchen Towels Retail Brand Shares from 2006 to 2009
Data table 20 Projection Retail Sales of Kitchen Towels: Value from 2009 to 2014
Data table 21 Projection Retail Sales of Kitchen Towels: % Value Growth from 2009 to 2014