Men%s Grooming Market Analysis in Taiwan

  • September 2012
  • -
  • Euromonitor International
  • -
  • 24 pages

A growing number of more sophisticated men’s grooming products with added features are being introduced in Taiwan in a bid to attract increasingly image conscious male consumers. For example, Aramis Lab Series For Men introduced anti-aging MAX LS Age-less Face Cream and sun care Power Protector whilst Clarins Taiwan Ltd launched Clarins Men Ab Firming. These products are traditionally targeted towards female consumers and are now also available in male formats.

Euromonitor International's Men's Grooming in Taiwan report offers a comprehensive guide to the size and shape of the industry at a national level. It provides the latest retail sales data from 2006 to 2010 , allowing you to identify the segments driving growth. Projections to 2015 illustrate how the industry is set to change.

Product coverage: Men's Shaving, Men's Toiletries.

Data coverage: indsutry size (historic and projections ), market shares , brand shares and distribution channel figures .

Reasons to Buy This Report
* Gain in-depth understanding of the Men's Grooming industry ;
* Identify areas of growth and understand key dynamics ;
* Get a full overview of the competitive landscape , the industry ’s major players and leading brands;
* Anticipate market change with 5 year forecasts .


Table Of Contents

Men's Grooming in Taiwan

May 2011
List of Contents and Tables
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Data table 1 Sales of Men's Grooming by Segment : Value from 2005 to 2010
Data table 2 Sales of Men's Grooming by Segment : % Value Growth from 2005 to 2010
Data table 3 Sales of Men's Razors and Blades by Type: % Value Breakdown from 2006 to 2010
Data table 4 Men's Grooming Market Shares from 2006 to 2010
Data table 5 Men's Grooming Brand Shares by GBN from 2007 to 2010
Data table 6 Men's Razors and Blades Brand Shares by GBN from 2007 to 2010
Data table 7 Projection Sales of Men's Grooming by Segment : Value from 2010 to 2015
Data table 8 Projection Sales of Men's Grooming by Segment : % Value Growth from 2010 to 2015
Data table 9 Sales of Body Shavers by Type: % Value Analysis from 2006 to 2010
Nice Enterprise Co Ltd in Beauty and Personal Care (taiwan)
Strategic Direction
Key Facts
Summary 1 Nice Enterprise Co Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Nice Enterprise Co Ltd: Competitive Position 2010
Executive Summary
Beauty and Personal Care Benefits From Economic Upturn
Rising Consumer Interest in Naturally Positioned Products
Taiwan Shiseido Leads Beauty and Personal Care Sales
Untraditional Sales Channels Emerge Due To Changing Lifestyle Trends
Continuous Positive Growth Fuelled by Economic Recovery
Key Trends and Developments
Value Sales Grow As Economy Recovers
Natural and Organic Positioned Brands Increasing in Popularity
Anniversary Sales No Longer Limited To Department Stores
Internet Plays Increasingly Important Role As Retailing and Industry ing Tool
Price Polarisation Increases Due To Recovering Economy
Market Data
Data table 10 Sales of Beauty and Personal Care by Segment : Value from 2005 to 2010
Data table 11 Sales of Beauty and Personal Care by Segment : % Value Growth from 2005 to 2010
Data table 12 Sales of Premium Cosmetics by Segment : Value from 2005 to 2010
Data table 13 Sales of Premium Cosmetics by Segment : % Value Growth from 2005 to 2010
Data table 14 Beauty and Personal Care Market Shares by NBO from 2006 to 2010
Data table 15 Beauty and Personal Care Market Shares by GBO from 2006 to 2010
Data table 16 Beauty and Personal Care Brand Shares by GBN from 2007 to 2010
Data table 17 Penetration of Private Label by Segment from 2005 to 2010
Data table 18 Sales of Beauty and Personal Care by Distribution Format: % Analysis from 2005 to 2010
Data table 19 Sales of Beauty and Personal Care by Segment and by Distribution Format: % Analysis 2010
Data table 20 Projection Sales of Beauty and Personal Care by Segment : Value from 2010 to 2015
Data table 21 Projection Sales of Beauty and Personal Care by Segment : % Value Growth from 2010 to 2015
Data table 22 Projection Sales of Premium Cosmetics by Segment : Value from 2010 to 2015
Data table 23 Projection Sales of Premium Cosmetics by Segment : % Value Growth from 2010 to 2015
Definitions
Summary 3 Research Sources

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