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Nappies/Diapers/Pants in Belgium

  • May 2016
  • -
  • Euromonitor International
  • -
  • 19 pages

Despite manufacturers’ innovation and dynamism in terms of advertising and promotion, nappies/diapers/pants recorded a slight retail volume decline in 2015, mainly due to the marginal decline of the population aged 0-36 months. In terms of per capita use of nappies/diapers/pants, Belgium ranked slightly above the average of Western Europe, with 1,270 units per child per year.

Euromonitor International's Nappies/Diapers/Pants in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Disposable Pants, Nappies/Diapers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Nappies/Diapers/Pants market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Nappies/Diapers/Pants in Belgium
NAPPIES/DIAPERS/PANTS IN BELGIUM
Euromonitor International
May 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Nappies/Diapers/Pants by Category: Value 2010-2015
Table 2 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2010-2015
Table 3 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2011-2015
Table 4 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2012-2015
Table 5 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2015-2020
Table 6 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2015-2020
Kimberly-Clark Belgium NV in Tissue and Hygiene (belgium)
Strategic Direction
Summary 1 Kimberly-Clark Belgium NV: Key Facts
Summary 2 Kimberly-Clark Belgium NV: Operational Indicators
Competitive Positioning
Summary 3 Kimberly-Clark Belgium NV: Competitive Position 2015
Executive Summary
Slight Decline in Volume Sales for Tissue and Hygiene Products
Premiumisation and Innovation Drive Value Growth
Fragmented Competitive Landscape
Discounters Gain Shares
Positive Value Performance Expected Over the Forecast Period
Key Trends and Developments
Innovation Drives Value Sales
Demographics Shape Demand for Hygiene Products
Products'Versatility Versus Categories'Identity
Market Indicators
Table 7 Birth Rates 2010-2015
Table 8 Infant Population 2010-2015
Table 9 Female Population by Age 2010-2015
Table 10 Total Population by Age 2010-2015
Table 11 Households 2010-2015
Table 12 Forecast Infant Population 2015-2020
Table 13 Forecast Female Population by Age 2015-2020
Table 14 Forecast Total Population by Age 2015-2020
Table 15 Forecast Households 2015-2020
Market Data
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2010-2015
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2010-2015
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2011-2015
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2012-2015
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2010-2015
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2010-2015
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2015
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Sources
Summary 4 Research Sources












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