Oral Care Market Overview in Pakistan - market research report

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$ 898 - October 2012 - by Euromonitor International - 22

Summary

Table of Contents

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Industry

Oral Care Products

Country

Pakistan

Keywords

Oral Care
Dental Rinse
Mouth Freshener
Oral Care Brand
Toothbrush
Mouthwash
Toothpaste
Dental Floss

Imported oral care products including toothpaste and toothbrushes of brands such as Colgate, Close-up and Crest, brought in by distributors and importers from Thailand and other Southeast Asian countries, witnessed increase in penetration in modern retailing channels such as supermarkets and department stores in 2011. Middle- to high-income consumers prefer these products over the same brands’ Pakistani versions.

Euromonitor International's Oral Care in Pakistan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

ORAL CARE IN PAKISTAN
Euromonitor International
October 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Oral Care by Category: Value 2006-2011
Table 2 Sales of Oral Care by Category: % Value Growth 2006-2011
Table 3 Sales of Toothbrushes by Type: Value 2006-2011
Table 4 Sales of Toothbrushes by Type: % Value Growth 2006-2011
Table 5 Sales of Toothpaste by Type: % Value Breakdown 2007-2011
Table 6 Oral Care Company Shares 2007-2011
Table 7 Oral Care Brand Shares 2008-2011
Table 8 Forecast Sales of Oral Care by Category: Value 2011-2016
Table 9 Forecast Sales of Oral Care by Category: % Value Growth 2011-2016
Table 10 Forecast Sales of Toothbrushes by Type: Value 2011-2016
Table 11 Forecast Sales of Toothbrushes by Type: % Value Growth 2011-2016
Marriana International (pvt) Ltd in Beauty and Personal Care (pakistan)
Strategic Direction
Key Facts
Summary 1 Marriana International (Pvt) Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Marriani International (Pvt) Ltd: Competitive Position 2011
Executive Summary
Promotional Campaigns Give A Strong Push To Beauty and Personal Care
Mass Products Beat Premium Offerings
Multinationals Continue To Dominate
Modern Grocery Retailers Gain Ground
Economic Recovery Expected To Boost Future Performance
Market Data
Table 12 Sales of Beauty and Personal Care by Category: Value 2006-2011
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2006-2011
Table 14 Sales of Premium Cosmetics by Category: Value 2006-2011
Table 15 Sales of Premium Cosmetics by Category: % Value Growth 2006-2011
Table 16 Beauty and Personal Care Company Shares by NBO 2007-2011
Table 17 Beauty and Personal Care Company Shares by GBO 2007-2011
Table 18 Beauty and Personal Care Brand Shares 2008-2011
Table 19 Penetration of Private Label by Category 2006-2011
Table 20 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2006-2011
Table 21 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2011
Table 22 Forecast Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 23 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 24 Forecast Sales of Premium Cosmetics by Category: Value 2011-2016
Table 25 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2011-2016
Sources
Summary 3 Research Sources

Oral Care Products Industry in Pakistan : Latest Reports

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