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Sanitary Protection in Thailand

  • March 2016
  • -
  • Euromonitor International
  • -
  • 24 pages

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Based on volume sales in 2015, an average female in Thailand used only eight units of sanitary protection a month. This is a relatively low usage rate of sanitary protection, compared to developed countries. In Thailand, almost 62% of the population live in rural areas. Many of the females there still use cloth pads during their menstruation, mainly due to lack of product accessibility, money constraints or deep-rooted habits. Over the review period, a number of retailers expanded their...

Euromonitor International’ s Sanitary Protection in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Pantyliners, Sanitary Protection Including Intimate Wipes, Tampons, Towels.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sanitary Protection market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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