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Surface Care in Kazakhstan

  • January 2017
  • -
  • Euromonitor International
  • -
  • 21 pages

Urbanisation and the rising standard of living among the population are the key factors behind the development of surface care in Kazakhstan. The enhancement of the modern grocery retailers channel has led to an increase in the range and variety of products and brands in surface care. Also, in large towns of Kazakhstan more air pollution has been observed, which has contributed to more dust in homes which needs to be cleaned.

Euromonitor International’s Surface Care in Kazakhstan market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Bathroom Cleaners, Descalers, Drain Openers, Floor Cleaners, Home Care Disinfectants, Home Care Wipes and Floor Cleaning Systems, Kitchen Cleaners, Multi-Purpose Cleaners, Oven Cleaners, Scouring Agents, Window/Glass Cleaners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Surface Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Surface Care in Kazakhstan
SURFACE CARE IN KAZAKHSTAN
Euromonitor International
January 2017

LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Surface Care by Category: Value 2011-2016
Table 2 Sales of Surface Care by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Surface Care: % Value 2012-2016
Table 4 LBN Brand Shares of Surface Care: % Value 2013-2016
Table 5 Forecast Sales of Surface Care by Category: Value 2016-2021
Table 6 Forecast Sales of Surface Care by Category: % Value Growth 2016-2021
Henkel Central Asia and Caucasus in Home Care (kazakhstan)
Strategic Direction
Key Facts
Summary 1 Henkel Central Asia and Caucasus: Key Facts
Competitive Positioning
Summary 2 Henkel Central Asia and Caucasus: Competitive Position 2016
Procter and Gamble Kazakhstan Too in Home Care (kazakhstan)
Strategic Direction
Key Facts
Summary 3 Procter and Gamble Kazakhstan TOO: Key Facts
Competitive Positioning
Summary 4 Procter and Gamble Kazakhstan TOO: Competitive Position 2016
SC Johnson and Son Inc in Home Care (kazakhstan)
Strategic Direction
Key Facts
Summary 5 SC Johnson and Son Inc: Key Facts
Competitive Positioning
Summary 6 SC Johnson and Son Inc: Competitive Position 2016
Executive Summary
Home Care Records Positive Volume and Value Growth
Advanced Technology of Home Care
the Gradual Development of Domestic Manufacturers
Traditional Grocery Retailers Remains the Leading Distribution Channel
Growth in Volume and Value Terms Anticipated for Home Care
Market Indicators
Table 7 Households 2011-2016
Market Data
Table 8 Sales of Home Care by Category: Value 2011-2016
Table 9 Sales of Home Care by Category: % Value Growth 2011-2016
Table 10 NBO Company Shares of Home Care: % Value 2012-2016
Table 11 LBN Brand Shares of Home Care: % Value 2013-2016
Table 12 Distribution of Home Care by Format: % Value 2011-2016
Table 13 Distribution of Home Care by Format and Category: % Value 2016
Table 14 Forecast Sales of Home Care by Category: Value 2016-2021
Table 15 Forecast Sales of Home Care by Category: % Value Growth 2016-2021
Sources
Summary 7 Research Sources

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