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Tea in Russia

  • February 2017
  • 30 pages
  • Euromonitor International
Report ID: 259073

Summary

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In 2016, disposable incomes in Russia continued to drop, making consumers search for cheaper alternatives of their usually selected brands. Noticeably, consumers are not willing to reduce their tea consumption; however, they try to spend less on tea. Premium teas suffer more than mid-priced teas, as the poor quality of most economy tea brands pull some cost-conscious consumers back to mid-price segment. As a result, tea consumption in Russia, which is already one of the biggest in the world, did...

Euromonitor International’s Tea in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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Related Market Segments :

Beverage
Tea

ref:plp2017

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