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  4. > Mobile Data Protection Market by Solutions (Mobile Data Protection, Data Loss Prevention, Mobile Device Management)& by Services (Implementation, Training & Support, Consulting, Managed Services) - Global Forecast to 2019

The widespread technological developments such as cloud and mobility are significantly transforming the work patterns in organizations. In the recent years, businesses have increasingly embraced various technological developments such as cloud, mobility, and social media which further leads to the increase in the amount of data generated among organizations. This is evident from the expansive adoption of mobile devices among companies to leverage mobility for enhanced efficiency. Thus, the usage of mobile devices such as smartphones, tablets, and removable media for accessing and transferring organizational data increases the propensity of data loss and breach. Thereby, this fosters the adoption of data protection solutions among businesses across organizations.

The Mobile Data Protection (MDP) market is fast gaining traction primarily due to the advent and acceptance of the Bring Your Own Device (BYOD) trend, the rising demand among businesses for enhancing productivity through secure data transfer across mobile devices. In addition, the growing security concerns involved in organizational content access and travel across mobile devices further demands data protection solutions.

Today, enterprises are promptly adopting data security solutions to support flexible working among employees in a secure manner as it provides the workforce with flexibility in working, and thus enhances the efficiency of the organizations. Further, the rising intensity and volume of cyber-attacks along with growing propensity of mobile devices theft and loss is further enabling the adoption of MDP solutions for facilitating secure data transfer across mobile devices and abstaining cyber-attacks.
Further, the adoption of MDP is encouraged due to the surfacing of mandate standards related to data security that needs to be adhered with, across various industry verticals such as HIPPA for healthcare and PCI DSS for BFSI as these solutions comply with certain specific regulations and facilitate secure data access and transfer across mobile devices. Hence, the surfacing of these solutions is further adding to the demand of MDP across the globe.

Over the years, the data protection providers were having upper hand in the market as the employee-owned mobile devices were restricted among companies. However, with the expansive proliferation of mobile devices among businesses, the benefits have shifted to endpoint protection providers for facilitating mobility with data security. In addition, the technological developments such as next-generation firewalls and advanced anti-malware to protect organizations from cyber-attacks, breaches, and data loss have facilitated businesses with superior data protection solutions.
Though the provisions of MDP have leveraged both the user segments of enterprises and SMBs, there are certain apprehensions restraining the growth in the MDP market. For instance, lack of awareness about the benefits attached with the adoption of MDP across organizations, and the need to further impart knowledge to the employees inhibits its adoption. In addition, presence of diverse platform devices adds to the problem of functional interoperability among data protection solutions. Considering this, the report further helps to identify the latest patterns and trends intensifying the progression in the MDP market across all regions.
There are various assumptions that have been taken into consideration for the market sizing and forecasting exercise. A few of the global assumptions include political, economic, social, technological, and economic factors. The dollar fluctuations are expected to not seriously affect the forecasts in the emerging regions.

The report will help the market leaders/new entrants in this market in the following ways:

1. This report segments the MDP market into solutions and services covering this market comprehensively. The report provides the closest approximations of the revenue numbers for the overall market and its sub-segments. The market numbers are further split across deployment type, user type, and industry vertical across all the major regions.
2. This report will help the organizations to better understand the competitors and gain more insights to better position one’s business. There is a separate section on competitive landscape, including end user analysis, mergers and acquisitions, and venture capital funding. Besides this, there are company profiles of ten major players in this market. In this section, market internals are provided that can help place one’s company ahead of the competitors.
3. The report helps the organizations to understand the pulse of the market. It provides information on key market drivers, restraints, and opportunities.

Table Of Contents

Mobile Data Protection Market by Solutions (Mobile Data Protection, Data Loss Prevention, Mobile Device Management)and by Services (Implementation, Training and Support, Consulting, Managed Services) - Global Forecast to 2019
1 INTRODUCTION 13

1.1 OBJECTIVES OF THE STUDY 13
1.2 MARKET DEFINITION 14
1.2.1 YEAR 14
1.3 CURRENCY 14
1.4 LIMITATIONS 14
1.5 MARKETS COVERED 14
1.6 STAKEHOLDERS 16

2 RESEARCH METHODOLOGY 17

2.1 MARKET SIZE ESTIMATION 18
2.2 MARKET BREAKDOWN 20
2.3 MARKET SHARE ESTIMATION 20
2.3.1 KEY DATA TAKEN FROM SECONDARY SOURCES 21
2.3.2 KEY DATA FROM PRIMARY SOURCES 21
2.3.3 ASSUMPTIONS 22
2.3.3.1 Key Industry Insights 22

3 EXECUTIVE SUMMARY 23

4 PREMIUM INSIGHTS 26

4.1 ATTRACTIVE OPPORTUNITIES IN MDP MARKET 26
4.2 MDP MARKET-TOP THREE SERVICES 27
4.3 GLOBAL MDP SERVICES MARKET 28
4.4 MDP MARKET POTENTIAL 29
4.5 MDP USER MARKET (2019) 29
4.6 MDP REGIONAL MARKET 30
4.7 MDP SOLUTIONS GROWTH MATRIX 31
4.8 LIFE CYCLE ANALYSIS, BY REGION, 2014 32

5 MARKET OVERVIEW 33

5.1 INTRODUCTION 34
5.2 EVOLUTION 35
5.3 MARKET SEGMENTATION 36
5.3.1 MDP MARKET, BY SOLUTION 36
5.3.2 MDP MARKET, BY SERVICE 37
5.3.3 MDP MARKET, BY DEPLOYMENT TYPE 37
5.3.4 MDP MARKET, BY USER TYPE 37
5.3.5 MDP MARKET, BY INDUSTRY VERTICAL 38
5.3.6 MDP MARKET, BY REGION 38
5.4 MARKET DYNAMICS 39
5.4.1 DRIVERS 39
5.4.1.1 Presence of a dynamic business environment 39
5.4.1.2 Escalating cyber-attacks 40
5.4.1.3 Growing concerns about data loss 40
5.4.1.4 Indispensible need for compliance with standards 40
5.4.2 RESTRAINTS 41
5.4.2.1 Advancing demand for competent management of data 41
5.4.2.2 Increasing total operational cost 41
5.4.2.3 Lack of awareness about MDP solutions 41
5.4.3 OPPORTUNITIES 42
5.4.3.1 Rising demand for integrated data protection solutions 42
5.4.3.2 Mounting requirements for managed services 42
5.4.4 BURNING ISSUE 43
5.4.4.1 Manifestation of heterogeneous platform of devices 43
5.5 STANDARDS AND REGULATIONS 43
5.5.1 FIPS 43
5.5.2 PCI DSS 44
5.5.3 HIPPA 44

6 INDUSTRY TRENDS 45

6.1 INTRODUCTION 45
6.2 VALUE CHAIN ANALYSIS 45
6.3 PORTER'S FIVE FORCES ANALYSIS 46
6.3.1 THREAT FROM NEW ENTRANTS 47
6.3.2 THREAT FROM SUBSTITUTES 47
6.3.3 BARGAINING POWER OF SUPPLIERS 48
6.3.4 BARGAINING POWER OF BUYERS 48
6.3.5 INTENSITY OF COMPETITIVE RIVALRY 48
6.4 PEST ANALYSIS 49
6.4.1 POLITICAL FACTORS 49
6.4.2 ECONOMIC FACTORS 50
6.4.3 SOCIAL FACTORS 50
6.4.4 TECHNOLOGICAL FACTORS 50

7 MDP MARKET ANALYSIS, BY SOLUTION 51

7.1 INTRODUCTION 52
7.2 MOBILE DATA PROTECTION (MDP) MARKET 53
7.3 DATA LOSS PREVENTION (DLP) MARKET 54
7.4 MOBILE DEVICE MANAGEMENT (MDM) MARKET 55

8 MDP MARKET ANALYSIS, BY SERVICE 57

8.1 INTRODUCTION 58
8.2 IMPLEMENTATION MARKET 59
8.3 TRAINING AND SUPPORT MARKET 60
8.4 CONSULTING MARKET 60
8.5 MANAGED SERVICES MARKET 61

9 MDP MARKET ANALYSIS, BY DEPLOYMENT 63

9.1 INTRODUCTION 64
9.2 CLOUD MARKET 64
9.3 ON-PREMISES MARKET 65

10 MDP MARKET ANALYSIS, BY USER 67

10.1 INTRODUCTION 68
10.2 SMB MARKET 69
10.3 ENTERPRISE MARKET 71

11 MDP MARKET ANALYSIS, BY INDUSTRY VERTICAL 75

11.1 INTRODUCTION 76
11.2 BFSI MARKET 78
11.3 HEALTHCARE MARKET 79
11.4 PUBLIC SECTOR MARKET 79
11.5 TELECOM MARKET 80
11.6 RETAIL MARKET 81
11.7 ENERGY AND UTILITIES MARKET 81
11.8 TRAVEL AND HOSPITALITY MARKET 82
11.9 EDUCATION MARKET 83
11.10 MANUFACTURING MARKET 83
11.11 AEROSPACE AND DEFENSE 84
11.12 OTHERS 85

12 GEOGRAPHICAL ANALYSIS 86

12.1 INTRODUCTION 87
12.1.1 MDP MARKET, BY REGION 88
12.2 NORTH AMERICA 89
12.2.1 SOLUTION MARKET 91
12.2.2 SERVICE MARKET 91
12.2.3 USER MARKET 92
12.2.4 INDUSTRY VERTICAL MARKET 92
12.3 EUROPE 93
12.3.1 SOLUTION MARKET 93
12.3.2 SERVICE MARKET 93
12.3.3 USER MARKET 94
12.3.4 INDUSTRY VERTICAL MARKET 94
12.4 ASIA-PACIFIC 95
12.4.1 SOLUTION MARKET 97
12.4.2 SERVICE MARKET 97
12.4.3 USER MARKET 97
12.4.4 INDUSTRY VERTICAL MARKET 98
12.5 MIDDLE EAST AND AFRICA 98
12.5.1 SOLUTION MARKET 99
12.5.2 SERVICE MARKET 99
12.5.3 USER MARKET 99
12.5.4 INDUSTRY VERTICAL MARKET 100
12.6 LATIN AMERICA 100
12.6.1 SOLUTION MARKET 101
12.6.2 SERVICE MARKET 101
12.6.3 USER MARKET 101
12.6.4 INDUSTRY VERTICAL MARKET 102

13 COMPETITIVE LANDSCAPE 103

13.1 OVERVIEW 104
13.2 COMPETITIVE SITUATION AND TRENDS 106
13.2.1 NEW PRODUCT LAUNCHES 107
13.2.2 AGREEMENTS, PARTNERSHIPS, COLLABORATIONS, AND JOINT VENTURES 109
13.2.3 MERGERS AND ACQUISITIONS 110
13.2.4 VC FUNDING 113

14 COMPANY PROFILE 116 (Business Overview, Products and Services, Key Insights, Recent Developments, SWOT Analysis, MnM View)*

14.1 INTRODUCTION 116
14.2 MICROSOFT CORPORATION 117
14.3 CISCO SYSTEMS, INC. 121
14.4 INTEL CORPORATION 125
14.5 SOPHOS 128
14.6 CHECK POINT SOFTWARE TECHNOLOGIES LTD. 131
14.7 DELL, INC. 134
14.8 TREND MICRO, INC. 137
14.9 SYMANTEC CORPORATION 139
14.10 EMC CORPORATION 143
14.11 HEWLETT-PACKARD (HP) 146
*Details on Business Overview, Products and Services, Key Insights, Recent Developments, SWOT Analysis, MnM View might not be captured in case of unlisted companies.

15 APPENDIX 149

15.1 DISCUSSION GUIDE 149
15.2 INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE 155
15.3 AVAILABLE CUSTOMIZATIONS 156
15.4 RELATED REPORTS 157

LIST OF TABLES

TABLE 1 GLOBAL MDP MARKET SIZE AND GROWTH RATE, 2013-2019 ($MILLION, Y-O-Y%) 24
TABLE 2 GROWING CONCERNS ABOUT DATA SECURITY IS PROPELLING THE GROWTH OF MDP MARKET 40
TABLE 3 LACK OF AWARENESS ABOUT MDP SOLUTIONS IS RESTRAINING MARKET GROWTH 42
TABLE 4 INCREASED DEMAND FOR INTEGRATED DATA PROTECTION SOLUTIONS AMONG BUSINESSES ARE PAVING THE ENHANCED GROWTH AVENUES FOR MDP VENDORS 43
TABLE 5 GLOBAL MDP MARKET SIZE, BY SOLUTION, 2012-2019 ($MILLION) 52
TABLE 6 MDP SOLUTION MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION) 53
TABLE 7 MDP SOLUTION MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 53
TABLE 8 DLP SOLUTION MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION) 54
TABLE 9 DLP SOLUTION MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 54
TABLE 10 MDM SOLUTION MARKET SIZE, BY USER TYPE, 2012-2019($MILLION) 55
TABLE 11 MDM SOLUTION MARKET SIZE, BY REGION, 2012-2019($MILLION) 55
TABLE 12 GLOBAL MDP MARKET SIZE, BY SERVICE, 2012-2019 ($MILLION) 58
TABLE 13 IMPLEMENTATION MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION) 59
TABLE 14 IMPLEMENTATION MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 59
TABLE 15 TRAINING AND SUPPORT MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION) 60
TABLE 16 TRAINING AND SUPPORT MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 60
TABLE 17 CONSULTING MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION) 61
TABLE 18 CONSULTING MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 61
TABLE 19 MANAGED SERVICES MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION) 62
TABLE 20 MANAGED SERVICES MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 62
TABLE 21 GLOBAL MDP MARKET SIZE FOR SOLUTIONS, BY DEPLOYMENT TYPE,
2012-2019 ($MILLION) 64
TABLE 22 CLOUD, MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION) 65
TABLE 23 ON-PREMISES, MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION) 66
TABLE 24 GLOBAL MDP MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION) 68
TABLE 25 GLOBAL MDP MARKET GROWTH, BY USER TYPE, 2015-2019, (Y-O-Y%) 69
TABLE 26 SMB MARKET SIZE, BY SOLUTION, 2012-2019 ($MILLION) 70
TABLE 27 SMB MDP MARKET SIZE FOR SOLUTIONS, BY DEPLOYMENT TYPE,
2012-2019 ($MILLION) 70
TABLE 28 SMB MARKET SIZE, BY SERVICE, 2012-2019 ($MILLION) 71
TABLE 29 SMB MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 71
TABLE 30 ENTERPRISE MARKET SIZE, BY SOLUTION, 2012-2019 ($MILLION) 72
TABLE 31 ENTERPRISE MDP MARKET SIZE FOR SOLUTIONS, BY DEPLOYMENT TYPE,
2012-2019 ($MILLION) 73
TABLE 32 ENTERPRISE MARKET SIZE, BY SERVICE, 2012-2019 ($MILLION) 73
TABLE 33 ENTERPRISE MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 73
TABLE 34 GLOBAL MDP MARKET SIZE, BY INDUSTRY VERTICAL, 2012-2019 ($MILLION) 77
TABLE 35 GLOBAL MDP MARKET GROWTH, BY INDUSTRY VERTICAL, (Y-O-Y%) 78
TABLE 36 BFSI MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 78
TABLE 37 HEALTHCARE MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 79
TABLE 38 PUBLIC SECTOR MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 80
TABLE 39 TELECOM MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 80
TABLE 40 RETAIL MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 81
TABLE 41 ENERGY AND UTILITIES MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 82
TABLE 42 TRAVEL AND HOSPITALITY MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 82
TABLE 43 EDUCATION MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 83
TABLE 44 MANUFACTURING MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 84
TABLE 45 AEROSPACE AND DEFENSE MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 84
TABLE 46 OTHERS MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 85
TABLE 47 GLOBAL MDP MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 88
TABLE 48 GLOBAL MDP MARKET GROWTH, BY REGION, 2015-2019, (Y-O-Y%) 89
TABLE 49 NA: MDP MARKET SIZE, BY SOLUTION, 2012-2019 ($MILLION) 91
TABLE 50 NA: MDP MARKET SIZE, BY SERVICE, 2012-2019 ($MILLION) 91
TABLE 51 NA: MDP MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION) 92
TABLE 52 NA: MDP MARKET SIZE, BY INDUSTRY VERTICAL, 2012-2019 ($MILLION) 92
TABLE 53 EUROPE: MDP MARKET SIZE, BY SOLUTION, 2012-2019 ($MILLION) 93
TABLE 54 EUROPE: MDP MARKET SIZE, BY SERVICE, 2012-2019 ($MILLION) 93
TABLE 55 EUROPE: MDP MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION) 94
TABLE 56 EUROPE: MDP MARKET SIZE, BY INDUSTRY VERTICAL, 2012-2019 ($MILLION) 94
TABLE 57 APAC: MDP MARKET SIZE, BY SOLUTION, 2012-2019 ($MILLION) 97
TABLE 58 APAC: MDP MARKET SIZE, BY SERVICE, 2012-2019 ($MILLION) 97
TABLE 59 APAC: MDP MARKET SIZE, BY USER, 2012-2109 ($MILLION) 97
TABLE 60 APAC: MDP MARKET SIZE, BY INDUSTRY VERTICAL, 2012-2019 ($MILLION) 98
TABLE 61 MEA: MDP MARKET SIZE, BY SOLUTION, 2012-2019 ($MILLION) 99
TABLE 62 MEA: MDP MARKET SIZE, BY SERVICE, 2012-2019 ($MILLION) 99
TABLE 63 MEA: MDP MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION) 99
TABLE 64 MEA: MDP MARKET SIZE, BY INDUSTRY VERTICAL, 2012-2019 ($MILLION) 100
TABLE 65 LA: MDP MARKET SIZE, BY SOLUTION, 2012-2019 ($MILLION) 101
TABLE 66 LA: MDP MARKET SIZE, BY SERVICE, 2012-2019 ($MILLION) 101
TABLE 67 LA: MDP MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION) 101
TABLE 68 LA: MDP MARKET SIZE, BY INDUSTRY VERTICAL, 2012-2019 ($MILLION) 102
TABLE 69 NEW PRODUCT LAUNCHES, 2011-2014 107
TABLE 70 AGREEMENTS, PARTNERSHIPS, COLLABORATIONS, AND JOINT VENTURES,
2012-2014 109
TABLE 71 MERGERS AND ACQUISITIONS, 2010-2014 110
TABLE 72 VC FUNDING, 2010-2014 113

LIST OF FIGURES

FIGURE 1 RESEARCH METHODOLOGY 17
FIGURE 2 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH 19
FIGURE 3 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 19
FIGURE 4 BREAKDOWN OF PRIMARY INTERVIEW: BY COMPANY TYPE, DESIGNATION,
AND REGION 20
FIGURE 5 MDP SOLUTIONS SNAPSHOT (2014 VS 2019): MARKET FOR MDM AND DLP TO GROW THREE FOLD DURING THE FORECAST PERIOD 24
FIGURE 6 GLOBAL MDP MARKET SHARE, 2014 25
FIGURE 7 INTEGRATED MDP SOLUTIONS ACT AS AN ATTRACTIVE MARKET OPPORTUNITY IN MDP MARKET 26
FIGURE 8 MDP MARKET, MANAGED SERVICES GAINING HIGHEST TRACTION 27
FIGURE 9 NA HOLDS THE MAXIMUM SHARE IN THE MDP SERVICES MARKET 28
FIGURE 10 APAC MARKET IS EXPECTED TO HAVE THE HIGHEST MARKET GROWTH POTENTIAL FOR MDP IN THE YEARS TO COME 29
FIGURE 11 ENTERPRISE SEGMENT WILL CONTINUE TO DOMINATE THE MDP MARKET IN THE NEXT FIVE YEARS 29
FIGURE 12 APAC MARKET TO GROW FASTER THAN EUROPE AND NA 30
FIGURE 13 MDP SOLUTIONS, GROWTH MATRIX 31
FIGURE 14 ASIA-PACIFIC MARKET TO GROW EXPONENTIALLY DURING THE FORECAST PERIOD 32
FIGURE 15 ADVANCEMENTS IN NEXT-GENERATION FIREWALLS TO PLAY A CRUTIAL ROLE IN THE MDP MARKET 36
FIGURE 16 MDP MARKET SEGMENTATION: BY SERVICE 37
FIGURE 17 MDP MARKET SEGMENTATION: BY DEPLOYMENT TYPE 37
FIGURE 18 MDP MARKET SEGMENTATION: BY USER TYPE 37
FIGURE 19 MDP SEGMENTATION: BY INDUSTRY VERTICAL 38
FIGURE 20 MDP MARKET SEGMENTATION: BY REGION 38
FIGURE 21 GROWING SECURITY CONCERNS WILL DRIVE THE MDP MARKET 39
FIGURE 22 VALUE CHAIN ANALYSIS (2014): MAJOR VALUE IS ADDED BY ENTERPRISE 45
FIGURE 23 PORTER'S FIVE FORCES ANALYSIS (2014): DIVERSE SET OF PLAYERS IS INCREASING THE COMPETITION IN THE INDUSTRY 46
FIGURE 24 MDM AND DLP LEAD THE SOLUTIONS MARKET 52
FIGURE 25 MANAGED SERVICES ARE EXPECTED TO GROW RAPIDLY IN THE YEARS TO COME 58
FIGURE 26 SMB ARE EXPECTED TO DOMINATE CLOUD-BASED MDP MARKET 65
FIGURE 27 ENTERPRISES ARE EXPECTED TO DOMINATE ON-PREMISES-BASED MDP MARKET 66
FIGURE 28 ENTERPRISE CONTINUE TO DOMINATE THE MDP MARKET 68
FIGURE 29 CLOUD TO BECOME MAINSTREAM AMONG SMB IN THE YEARS TO COME 70
FIGURE 30 ON-PREMISES ADOPTION TO INCREASE TWO FOLD IN THE YEARS TO COME 72
FIGURE 31 BFSI CONTINUES TO DOMINATE THE MDP MARKET 76
FIGURE 32 GEOGRAPHIC SNAPSHOT (2014 AND 2019): RAPID GROWTH MARKETS ARE EMERGING AS NEW HOTSPOT 87
FIGURE 33 APAC: AN ATTRACTIVE DESTINATION FOR ALL MDP SOLUTIONS 88
FIGURE 34 NORTH AMERICA MARKET SNAPSHOT: ENTERPRISE TO CONTRIBUTE MAXIMUM TO THE MARKET 90
FIGURE 35 ASIA-PACIFIC MDP MARKET SNAPSHOT: DLP TO GAIN POPULARITY AMONG THE USERS 96
FIGURE 36 COMPANIES ADOPTED MERGERS AND ACQUISITIONS AS THE KEY GROWTH STRATEGY BETWEEN 2012 AND 2014 104
FIGURE 37 CISCO AND MICROSOFT GREW AT THE FASTEST RATE BETWEEN 2009 AND 2013 105
FIGURE 38 MARKET EVALUATION FRAMEWORK 106
FIGURE 39 BATTLE FOR MARKET SHARE: VENTURE FUNDING AND MERGERS AND ACQUISITIONS WERE THE KEY STRATEGIES 107
FIGURE 40 GEOGRAPHIC REVENUE MIX OF TOP 5 MARKET PLAYERS 116
FIGURE 41 MICROSOFT: BUSINESS OVERVIEW 117
FIGURE 42 MICROSOFT: SWOT ANALYSIS 120
FIGURE 43 CISCO: BUSINESS OVERVIEW 121
FIGURE 44 CISCO: SWOT ANALYSIS 123
FIGURE 45 INTEL: BUSINESS OVERVIEW 125
FIGURE 46 INTEL: SWOT ANALYSIS 127
FIGURE 47 SOPHOS: SWOT ANALYSIS 130
FIGURE 48 CHECK POINT: BUSINESS OVERVIEW 131
FIGURE 49 CHECK POINT: SWOT ANALYSIS 133
FIGURE 50 DELL: BUSINESS OVERVIEW 134
FIGURE 51 TREND MICRO: BUSINESS OVERVIEW 137
FIGURE 52 SYMANTEC: BUSINESS OVERVIEW 139
FIGURE 53 EMC: BUSINESS OVERVIEW 143
FIGURE 54 HP: BUSINESS OVERVIEW 146

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