Xiamen Yarui Optical aims to be the leading domestic player in eyewear, with continuously upgraded product quality and design. With a multibrand strategy, the company, targeting varied consumer groups, will continue to focus on second- and third-tier cities in China over the forecast period and manufacture more stylish and individualistic eyewear, tailored for Asian faces.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Contact Lenses and Solutions, Spectacles.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Eyewear market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Table Of Contents
Xiamen Yarui Optical Co Ltd in Eyewear (China) XIAMEN YARUI OPTICAL CO LTD IN EYEWEAR (CHINA) Euromonitor International July 2016
LIST OF CONTENTS AND TABLES
Strategic Direction Key Facts Summary 1 Xiamen Yarui Optical Co Ltd: Key Facts Competitive Positioning Summary 2 Xiamen Yarui Optical Co Ltd: Competitive Position 2015