The Asia Pacific region encompasses countries with diverse economies. While China remains a global growth engine, Japan’s beauty market continues to contract. However, opportunity areas are clearly showing demand for product customisation, mass beauty and the growing sophistication in men’s grooming. The most dynamic markets in the region will remain Indonesia and Vietnam. Brands are aiming to remain relevant and accessible to the young and increasingly affluent Asian consumer base.
Euromonitor International's Unlocking Diverse Opportunities in Beauty in Asia Pacific global briefing offers an insight into to the size and shape of the Beauty and Personal Care market and highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success. The report also explores developments in the premium vs mass/masstige segments, and the evolution of novel beauty concepts.
Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Beauty and Personal Care market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Table Of Contents
Unlocking Diverse Opportunities in Beauty in Asia Pacific Unlocking Diverse Opportunities in Beauty in Asia Pacific
December 2014 Introduction Diverse Market Conditions in Asia Future Impacts